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Researched profile. Starter Story's AI research system compiled this page from 4 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Proof Makes Money

SaaS platform for social proof and conversion optimization

How did Proof monetize?

Summary of the sourced claims below

Proof monetized primarily through recurring subscriptions, with about 500 people paying $29 a month for their PayFunnels product.

Revenue sources

1 source · grouped by how Proof makes money

  • Recurring subscriptions

    · 1 mention
    “Without really giving too much effort to PayFunnels, it grew to about 500 people that were paying $29 a month for it, which was really exciting for us because it was this recurring, relatively passive source of income that was just piggybacking off of our main business.”
    high

How 1,859 businesses make money

Of businesses with mapped revenue sources, the share using each — Proof’s highlighted.
  • Recurring subscriptions
    54% ◀
  • Services & consulting
    30%
  • Physical products
    29%
  • One-time / lifetime deals
    23%
  • Affiliate / referral commissions
    15%
  • Course / training sales
    13%
  • Sponsorships & partnerships
    10%
  • Usage-based fees
    9%
  • Advertising revenue
    9%
  • Add-ons & upsells
    9%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Setup / onboarding fees
    2%
  • Donations & tips
    2%
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