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Ticket Tailor
SaaS B2B & B2C

Ticket Tailor is an online ticketing platform that makes it easy and affordable for event creators to sell tickets online.

tickettailor.com · Founded 2010 · 36 public sources · Updated 3 days ago

Researched profile. Starter Story's AI research system compiled this page from 36 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Ticket Tailor Makes Money

Affordable ticketing platform for event creators

How did Ticket Tailor monetize?

Summary of the sourced claims below

Ticket Tailor monetizes primarily through usage-based fees, charging per ticket sold with rates such as $0.85 or lower with pre-pay credits and $0.65 per ticket on pay-as-you-go plans. They also offer additional paid features, including reserved seating which costs double the standard credit rate, and monthly fees for removing Ticket Tailor branding and using custom domains. The company donates a penny for every ticket sold to climate causes as part of its business model.

Revenue sources

8 sources · grouped by how Ticket Tailor makes money

  • One-time / lifetime deals

    · 5 mentions · 5 sources
    “Planners can cancel monthly plans at any time. Ticket Tailor also offers a free trial for the first five tickets sold.”
    high
    Show 4 more quotes
    “We made our service completely free for online events. Over half a million tickets were sold to online events in 2020 equating to more than $330,000 in ticket fees donated.”
    medium
    “We decided we're going to donate a penny for every ticket sold to climate causes.”
    medium
    “Event creation supports both one-time and recurring events with time slot management.”
    medium
    “Ticket Tailor ($6M/year)”
    medium

  • Recurring subscriptions

    · 5 mentions · 5 sources
    “Before we committed to this growth on purpose idea, we did a year of 2.4 million revenue. And then this year, we're going to do something like 5.7 million revenue.”
    high
    Show 4 more quotes
    “The pay as you go plan charges $.65 per ticket with free tickets not costing anything. Standard payment processing fees will be charged by either Stripe or PayPal.”
    high
    “A week later, I popped over to do a demo. They were thrilled with the concept and committed to a $50/month plan when it launched.”
    high
    “In 2024, Ticket Tailor's revenue reached $6.6M.”
    high
    “$0.85 per ticket or lower with pre-pay credits.”
    high

  • Marketplace commissions

    · 2 mentions · 2 sources
    “The platform serves independent venues, festivals, charities (who receive a 50% discount), tour operators, and any event creator who values control, low costs, and ethical business practices.”
    medium
    Show 1 more quote
    “$500 million go through the platform in ticket sales.”
    medium

  • Add-ons & upsells

    · 1 mention
    “Reserved seating costs double the standard credit rate.”
    high

  • Affiliate / referral commissions

    · 1 mention
    “we set up a website called forgomyrefund.org where ticket buyers could donate their refund for a cancellation back to event creators.”
    medium

  • Donations & tips

    · 1 mention
    “the company is a certified B Corporation... donating 1p for every ticket sold to climate causes.”
    high

  • Usage-based fees

    · 1 mention
    “for a few of them that needed seating charts, we had a fee for that.”
    medium

  • Setup / onboarding fees

    · 1 mention
    “For an additional monthly fee, Ticket Tailor branding can be removed and custom domains can be used.”
    high

How 2,572 businesses make money

Of businesses with mapped revenue sources, the share using each — Ticket Tailor’s highlighted.
  • Recurring subscriptions
    64% ◀
  • One-time / lifetime deals
    29% ◀
  • Services & consulting
    25%
  • Physical products
    22%
  • Affiliate / referral commissions
    14% ◀
  • Course / training sales
    11%
  • Add-ons & upsells
    10% ◀
  • Usage-based fees
    10% ◀
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    5% ◀
  • Licensing
    2%
  • Donations & tips
    2% ◀
  • Setup / onboarding fees
    2% ◀
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