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How The Keeper League Podcast Makes Money
Podcast analyzing AFL Fantasy keeper leagues.
How did The Keeper League Podcast monetize?
The Keeper League Podcast monetizes primarily through recurring subscriptions, offering membership tiers such as Bronze, Silver, and Gold with monthly fees billed annually. They have also generated revenue from advertising, including Google ads that earned additional monthly income. Sponsorships and partnerships with fantasy platforms and live shows have contributed to their monetization. Additionally, they have licensed content by writing for the official league website when the AFL incorporated keeper leagues into their platform.
Revenue sources
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Recurring subscriptions
· 6 mentions · 6 sources“So I was literally uploading the spreadsheet as an attachment to Patreon kind of weekly or whenever I had some new data or whatever, I would chuck it up there and the users would download it. Started at $2 a month, but I think in the first month, we had about a hundred people sign up at $2 a mont...”
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“Become a Keeper League Podcast member: https://keeperleaguepod.com.au/keeper-league-membership/”
medium“Become a Keeper League Podcast member:https://keeperleaguepod.com.au/keeper-league-membership/”
medium“Become a Keeper League Podcast member:https://keeperleaguepod.com.au/keeper-league-membership/”
medium“Become a Keeper League Podcast member: https://keeperleaguepod.com.au/keeper-league-membership/”
medium“Bronze Member $ 3.99 /month (billed annually)... Silver Member $ 4.99 /month (billed annually)... Gold Member $ 5.99 /month (billed annually)... Valid for one year from date of purchase. Renewed automatically. Cancel anytime.”
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One-time / lifetime deals
· 1 mention“Really like the idea of selling data and to Hef's point about selling it alongside some analysis. Let's just, you know, numbers are one thing, but like, well, what, you know, in our quote unquote expert opinion, what does that, what do the numbers mean? So like that idea of selling data, I like t...”
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Sponsorships & partnerships
· 1 mention“we have had some very good and generous sponsors in the past. Another fantasy platform that opened up for a while jumped on for a couple of years, but we do live shows and things like that.”
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Advertising revenue
· 1 mention“I just put some ads on that, some Google ads on that as well. It just ended up earning an extra couple hundred dollars a month as well on the back of that.”
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Services & consulting
· 1 mention“I've started actually like doing a bit of consulting for other podcasts, producing other podcasts, recording other podcasts, helping other businesses and companies with their social media in terms of TikTok reels and Instagram reels and stuff like that.”
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Licensing
· 1 mention“So the big kind of move, I guess, happened at the end of that season where AFL actually moved to put keepers into their platform. And so they wanted some content around that. What is a keeper league? How do you play them? What are some strategies? What are we looking for? All that sort of stuff. ...”
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How 2,669 businesses make money
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Recurring subscriptions65% ◀
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One-time / lifetime deals30% ◀
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Services & consulting25% ◀
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Physical products21%
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Affiliate / referral commissions14%
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Course / training sales11%
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Usage-based fees10%
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Add-ons & upsells10%
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Advertising revenue9% ◀
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Sponsorships & partnerships9% ◀
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Marketplace commissions5%
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Licensing2% ◀
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Donations & tips2%
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Setup / onboarding fees2%
