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stagetimer.io
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Researched profile. Starter Story's AI research system compiled this page from 42 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How stagetimer.io Grew

Remote-controlled countdown timer for events and presentations

How did stagetimer.io grow?

Summary of the sourced claims below

StageTimer.io grew primarily through search engine optimization (SEO), word of mouth, and Google Ads. The founder focused on creating content that ranks well on Google and complemented it with ads targeting keywords they did not rank for organically. Word of mouth played a significant role, with about a third of traffic coming from recommendations among video and live video producers sharing tools that work. The founder also engaged early customers to understand their needs and implemented features accordingly, which helped improve the product.

Channels

28 channels · grouped by how stagetimer.io grows

  • SEO

    · 7 mentions · 6 sources
    “And the final cherry on top came from the fact that naming the service was done in the most practical way possible. By naming the tool Stagetimer, which is exactly what it is, a stage timer, SEO ranking was almost immediate. When professionals look for a stage timer, guess who is on the first pag...”
    high
    Show 6 more quotes
    “E401: Lukas Hermann of https://stagetimer.io/ is using a straightforward bottom-of-funnel SEO strategy. This strategy, along with his excellent craftsmanship, is enough to get him to $10,000+ MRR - increasing monthly.”
    medium
    “Lucas Herman is the founder of stagedimer.io, a software as a service timer tool he built to over $10,000 in monthly recurring revenue. He's doing $10,000 monthly recurring revenue using search engine optimization.”
    high
    “By naming the tool Stagetimer, which is exactly what it is, a stage timer, SEO ranking was almost immediate. When professionals look for a stage timer, guess who is on the first page on Google? From there, we started to do more work on optimizing our content for search and also started running ads.”
    high
    “Also wir haben am Anfang sehr viel SEO gemacht, also wirklich viele Seiten geschrieben, versucht auf Keywords drauf zu gehen, also viele Dokumentationsseiten auch geschrieben, unsere Landingpage angepasst und das hat uns echt getragen, also davon zehren wir bis heute so 60% der Leute, die auf die...”
    high
    “We have about 50% of our traffic comes from Google.”
    high
    “Since launch, what are your marketing strategies or channels to get new customers? Every bootstrapper just throws spaghetti at the wall and observes what sticks. For us SEO, Google Ads and Word of Mouth works really well.”
    high

  • Word of mouth

    · 6 mentions · 5 sources
    “Word of mouth has become the biggest like, yeah, growth hack for us because it really, we didn't even have to do affiliate marketing or anything like this. It was just people so happy that they finally found a tool because such a tool didn't exist indeed.”
    high
    Show 5 more quotes
    “Word of mouth has been a great growth driver from the very beginning. That is the magic of going niche: video and event producers were so happy about Stagetimer that they would recommend it to industry colleagues and even write us emails telling us so.”
    high
    “Word of mouth has been a great growth driver from the very beginning. That is the magic of going niche: video and event producers were so happy about Stagetimer that they would recommend it to industry colleagues and even write us emails telling us so.”
    high
    “Then a third of our traffic really comes from people recommending our tool to others.”
    high
    “Wir haben ein paar Mal gehört, wie Leute sagen, hey, das hat jemand verwendet und das hat uns echt gefallen und beim nächsten Mal wollten das die Leute wiederhaben. Und dann hast du den Fuß in der Tür. Das ist meine Theorie.”
    medium
    “For us SEO, Google Ads and Word of Mouth works really well.”
    high

  • Email marketing

    · 5 mentions · 4 sources
    “I just told people on my Instagram. And there was no picture, there was no nothing. And once I got 10 orders, then I ordered the design and the mock-up. And then I showed, got 30 more orders, you know.”
    high
    Show 4 more quotes
    “Ich schreibe eine Newsletter an meine Bestandskunden ... Es ist im Prinzip ein Produkt-Update-Newsletter, wo ich halt sage, hey, wir haben jetzt was Neues. Und ich habe den auch hin und wieder mal verwendet, wo ich einfach sage, hey, hier sind zehn Feature-Ideen, rank die mal von eins bis zehn.”
    medium
    “I would write them a message saying that if they did not like Stagetimer or it did not do what they expected, I would give their money back (and I meant it). In the end, nobody ever accepted a refund and instead sent me glowing reviews of the tool and mentioned that they only needed it for one ev...”
    medium
    “Throughout the whole time since the basic version of Stagetimer was created, Stagetimer has been growing mainly from search and word of mouth. In the case of search, we have been focusing on creating content on our website that will rank well on Google and complementing it with ads.”
    high
    “My wife ... does Google Ads. She does all the sales emails. She does all the customer support emails.”
    high

  • Reddit

    · 4 mentions · 3 sources
    “He posted about it on Reddit and got some good feedback on what such a tool should be like. The new users coming from the Reddit post were so excited that the next features came easily. After six months of iterations done on evenings or weekends, Lukas launched a paid version in June 2022.”
    high
    Show 3 more quotes
    “So I posted it on Reddit. I looked, literally, because I wasn't in this industry, I looked for a subreddit, like, who's interested in these kind of things, video production? Found some, posted it. People liked it a lot more than I expected.”
    high
    “He posted about it on Reddit and got some good feedback on what such a tool should be like. The new users coming from the Reddit post were so excited that the next features came easily. After six months of iterations, Lukas launched a paid version. Not a marketer, he simply posted on Reddit again...”
    high
    “About three weeks later, I made a Reddit post that led to my first user. ... I posted the link to Stagetimer on reddit and observed people using it not just once to take a look, but coming back and trying it out again. ... I found r/CommercialAV and that's where I posted.”
    high

  • Google Ads

    · 3 mentions · 3 sources
    “Throughout the whole time since the basic version of Stagetimer was created in November 2021, Stagetimer has been growing mainly from search and word of mouth. In the case of search, we have been focusing on creating content on our website that will rank well on Google and complementing it with a...”
    high
    Show 2 more quotes
    “Every bootstrapper just throws spaghetti at the wall and observes what sticks. For us SEO, Google Ads and Word of Mouth works really well.”
    high
    “We found out that actually when it comes to ads, Google is the best for us because the search intent is there, people, when they're looking for a tool like us and find us, they're super happy and convert right away.”
    high

  • Video content

    · 3 mentions · 2 sources
    “So fun fact, the people that use our tool, they all have expensive cameras and YouTube channels because it's in their industry. So we have gotten, I think, two or three video reviews and video presentations. Like super well done, you know? Very well, much better than we could do. Posted on YouTub...”
    medium
    Show 2 more quotes
    “Several YouTube creators from the event and audiovisual industry would either mention Stagetimer in their product reviews or even make a video explaining how to use Stagetimer. It is no surprise that the videos they made were super high quality and better than anything we could have commissioned ...”
    medium
    “Several YouTube creators from the event and audiovisual industry would either mention Stagetimer in their product reviews or even make a video explaining how to use Stagetimer.”
    medium

  • Webflow communities

    · 2 mentions · 2 sources
    “In the very beginning, what we tried is reach out to YouTube channels that are professionals in our niche... we know there are some channels that consistently mention us and then people, like you see that spike and then I know, oh, okay, that channel probably mentioned us.”
    high
    Show 1 more quote
    “I put up documentation, put up articles, and then we look with a sense for what do people actually click on and then double down.”
    medium

  • LinkedIn Content

    · 2 mentions · 2 sources
    “I have been talking to a few founders because I share about my ad journey on Twitter. The problems that most people haven't found product market fit yet. So it's impossible to target if you don't know who actually buys your product, so that's why usually people try ads and it doesn't work is beca...”
    high
    Show 1 more quote
    “The very day I rolled out the update I got my first paying customer. I posted the update on Twitter with little more than 300 followers.”
    high

  • Customer feedback

    · 1 mention
    “Once he posted on Reddit, he got so much feedback. And then from the users, then the customers, we were getting so much feedback that the tool became what it became because of the feedback.”
    high

  • Referrals

    · 1 mention
    “Ich habe in dem Artikel auch was von 30% weitere Empfehlungsrate geschrieben ... Das ist alles, ist im Prinzip im Network, also im Video, Live Video Producers untereinander, die teilen sich gerne ihre Tools, die funktionieren und sagen, hey, ich habe das Problem hier und nimm mal das, das versuch...”
    high

  • Paid social ads

    · 1 mention
    “I share about my ad journey on Twitter The problems that most people haven't found product market fit yet So it's impossible to target if you don't know who actually buys your your product so that's why usually people try ads and it doesn't work is because either they don't know the the targeting...”
    high

  • SEO

    · 1 mention
    “I made sure people find my product on google when they use their own words to describe it (no my words). ... In the long run SEO is one of your most powerful weapons. ... For example, we rank for a search term "timer for presentations". It only has 134 impressions per month, but 43 of them click ...”
    high

  • Crowdfunding

    · 1 mention
    “I was squeezing another side project. Yeah. Yeah, that's just like I feel like so I've always say that the freelancing is the bootstrap or seagull and it's like a great way to self fund and Expose yourself to a good problems and things at the same time. Like I was freelancing for a long time just...”
    low

  • Industry interest

    · 1 mention
    “The tool is so complete for most people. They are amazed that such a tool even exists. So it's pretty cool. Yeah, pretty ideal customer to have somebody who's like, hey, guys, I'm gonna pay you early, even though it doesn't quite work for me yet. But here's the list of things that I needed to do.”
    high

  • Customer interviews

    · 1 mention
    “We got an email from a yearly user that said, if you don't have these things by the end of this one year that I have the subscription, I'm going to cancel. And we panicked because we're like, oh, man, but it was so cool because he gave us the alternative. And then we realized this is what people ...”
    high

  • Business cards

    · 1 mention
    “By and by you get to know some people from the industry and I got invited to Discord servers. That was definitely how we got our first client.”
    high

  • Twitter

    · 1 mention
    “Several YouTube creators from the event and audiovisual industry would either mention Stagetimer in their product reviews or even make a video explaining how to use Stagetimer. It is no surprise that the videos they made were super high quality and better than anything we could have commissioned ...”
    medium

  • Lead Nurturing Sequence

    · 1 mention
    “I contacted these first customers and asked questions like "Why do you use it?", "What do you use it for?" and "What did you use before?" These answers helped me understand what these people actually need. Then I implemented the features.”
    high

  • Republish Content

    · 1 mention
    “And the final cherry on top came from the fact that naming the service was done in the most practical way possible. By naming the tool Stagetimer, which is exactly what it is, a stage timer, SEO ranking was almost immediate. When professionals look for a stage timer, guess who is on the first pag...”
    high

  • Advertising on social media

    · 1 mention
    “Another thing that I did in the past also that is more for discovery was Facebook ads. And that also worked very well.”
    high

  • Optimize Landing Pages

    · 1 mention
    “I posted the update on Twitter with little more than 300 followers. The customer learned about Stagetimer from that very first Reddit post. That was a strong sign for me that the product has value.”
    medium

  • Referral Program

    · 1 mention
    “Ich habe in dem Artikel auch was von 30% weitere Empfehlungsrate geschrieben sind es dann Kunden, die du heute hast die sagen ihrem Videoproduzenten Kumpel oder auf einem Meetup erzählen die von Stagetimer und dann empfehlen die das weiter.”
    high

  • Organic social media

    · 1 mention
    “And then posting a bit on Twitter and then by and by you get to know some people from the industry ...”
    medium

  • Automation

    · 1 mention
    “Every bootstrapper just throws spaghetti at the wall and observes what sticks. For us SEO, Google Ads and Word of Mouth works really well.”
    high

  • Speaking at conferences

    · 1 mention
    “I think we should do a workshop like We're trying to do workshops every”
    low

  • Photographers

    · 1 mention
    “We have been growing consistently and this is not like a crazy shot. Because I will be doing quite a bit of ads to make that happen, but our ad budget is a fifth of our revenue. It's not bad at all. Our ads usually are very profitable for us.”
    high

  • Viral video content

    · 1 mention
    “The people that use our tool, they all have expensive cameras and YouTube channels because it's in their industry. So we have gotten, I think, two or three video reviews and video presentations. Like super well done, you know? Very well, much better than we could do. Posted on YouTube without, li...”
    medium

  • Inbound

    · 1 mention
    “The same evening that I kind of launched this payment integration, and I posted it on Twitter, and I didn't make any big deal out of it, because for me, it was a big deal. ... by and by you get to know some people from the industry and I got invited to Discord servers. That was definitely how we ...”
    high

How 2,546 businesses grow

Of businesses with mapped growth channels, the share using each — stagetimer.io’s highlighted.
  • Referral/Word-of-mouth
    68% ◀
  • Social media
    57% ◀
  • Search/SEO
    57% ◀
  • Email
    47% ◀
  • Community
    31% ◀
  • Content/Inbound
    30% ◀
  • Partnerships
    28% ◀
  • Events
    23% ◀
  • Paid ads
    23% ◀
  • Press/PR
    17%
  • Outbound/Sales
    14%
  • Marketplaces/App stores
    7%
  • Brand Authenticity
    2%
  • Customer interviews
    2% ◀
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