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ScraperAPI
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ScraperAPI is a service that handles proxies, CAPTCHAs, and browser rendering to enable developers to scrape any website's HTML at scale via a simple API call.

scraperapi.com · Founded 2018 · 66 public sources · Updated 25 days ago

Researched profile. Starter Story's AI research system compiled this page from 66 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How ScraperAPI Grew

Web scraping API with automated proxy management

How did ScraperAPI grow?

Summary of the sourced claims below

ScraperAPI grew primarily through SEO by publishing blog posts that attracted organic traffic, including posts explaining the types of companies that use web scrapers and top-10 lists about web scraping. The early team also engaged in marketing by contacting developer blogs for tutorials, sponsoring developer blogs and YouTube channels, and starting an affiliate program to spread the word about the tool. Additionally, ScraperAPI acquired its first customers by actively participating in online communities such as Quora, Reddit, Hacker News, and Indie Hackers, responding quickly to relevant inquiries.

Channels

8 channels · grouped by how ScraperAPI grows

  • SEO

    · 1 mention
    “We had mostly relied on blog posts for new visitors and organic traffic. The early team had started to see traction with a blog post explaining the types of companies that use web scrapers. This continued with top-10 lists about different aspects of web scraping.”
    high

  • Email marketing

    · 1 mention
    “You can get people's domain names from the email they use to sign up, check out their website and write them a personal email about how your product can help them. The personal touch is something that won't scale, so it will give you a competitive edge over your large competitors who are relying ...”
    high

  • Affiliate program

    · 1 mention
    “Dan took care of the marketing internally when he founded Scraper API. He and the early team would regularly contact developer blogs for tutorials, and sponsor developer blogs and Youtube channels to spread the word about the tool. They also started our affiliate program.”
    high

  • Partnerships

    · 1 mention
    “Dan took care of the marketing internally when he founded Scraper API. He and the early team would regularly contact developer blogs for tutorials, and sponsor developer blogs and Youtube channels to spread the word about the tool. They also started our affiliate program.”
    high

  • Pay Per Click Advertising

    · 1 mention
    “None, we just started paid marketing a few months ago for simple stuff like bidding on our company name on Google etc. ...I actually hired an agency to handle PPC for us because I tried it myself and the results were just not great.”
    high

  • Online Community

    · 1 mention
    “We ended up getting our first customers by posting on forums like Quora, Reddit, Hacker News, and Indie Hackers. If someone is asking for your product and you respond quickly, this is one of the easiest sales you could ever make!”
    high

  • Guest posts

    · 1 mention
    “Dan took care of the marketing internally when he founded Scraper API. He and the early team would regularly contact developer blogs for tutorials, and sponsor developer blogs and Youtube channels to spread the word about the tool. They also started our affiliate program.”
    high

  • Outbound

    · 1 mention
    “If I were to go back to the beginning, I would be much more comfortable cold emailing people to sell my product.”
    high

How 3,283 businesses grow

Of businesses with mapped growth channels, the share using each — ScraperAPI’s highlighted.
  • Referral/Word-of-mouth
    64%
  • Social media
    64%
  • Search/SEO
    58% ◀
  • Email
    47% ◀
  • Community
    37% ◀
  • Content/Inbound
    35% ◀
  • Partnerships
    32% ◀
  • Events
    24%
  • Paid ads
    23% ◀
  • Outbound/Sales
    19% ◀
  • Press/PR
    17%
  • Marketplaces/App stores
    12%
  • Podcasting
    4%
  • Influencer partnerships
    3%
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