Source

Puff Count

Health B2B & B2C

Puff Count is a mobile app that helps users track and gradually reduce their vaping to quit nicotine addiction.

puffcount.com · Founded 2021 · 48 public sources · Updated 2 days ago

Researched profile. Starter Story's AI research system compiled this page from 48 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Puff Count makes money

Monetization →

Puff Count monetizes primarily through recurring subscriptions, offering a freemium model where the free tier provides core tracking and premium subscriptions unlock additional features like AI-powered insights and personalized plans. Users can access the app during a free trial period, after which they must purchase a Pro subscription to continue using premium features. The app offers various subscription plans including weekly, monthly, and annual options, contributing to monthly recurring revenue of about $40,000.

Recurring subscriptions One-time / lifetime deals Usage-based fees

How Puff Count grew

Growth →

Puff Count grew primarily through organic growth channels such as SEO and TikTok content, which attracted engaged users at a low customer acquisition cost. The company also utilized targeted content around real user progress stories and market research to succeed on TikTok, gaining significant views and followers.

Organic social media
Leveraging existing platforms
Building in public
Influencer partnerships
Paid social ads
Personal network
+2 more channels →

Tools they use 12

Tools →
MixPanel RevenueCat Firebase Stripe 99designs YouTube Google Analytics Upwork Amplitude S Superwall +2 more

Founder

Founders →
Steven Cravotta
Steven Cravotta
@StevenCravotta

Acquired

Quiet
Quiet
quiet.com
Terms undisclosed

Key facts

Website
puffcount.com
Category
Health
Customers
B2B & B2C
Founded
2021 · 5 years ago
Every number is a quote

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