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LeadMeNot
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Researched profile.
Starter Story's AI research system compiled this page from
9
public sources — the founder didn't write it.
Automated research can misread or misattribute a source, so treat figures as best-effort.
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How LeadMeNot Grew
App for digital wellness and screen time management.
How did LeadMeNot grow?
Summary of the sourced claims below
LeadMeNot grew through a combination of founder-led sales involving direct, relational interactions with customers and cold outreach to institutions. The company also leveraged pilots with enterprise clients, often offering free trials for one to two months to encourage adoption. Word of mouth and personal network introductions played a role in expanding LeadMeNot's reach among ministries and other organizations.
Channels
11 channels · grouped by how LeadMeNot grows
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Word of mouth
· 1 mention“I got on a call yesterday with a ministry. He sent an email on that call to three other ministries intro to Jason intro to Jason intro to Jason.”
high -
Direct sales
· 1 mention“I get on Google Meet calls with my customers to diagnose stuff. People will call me like, I'm very relational with my customers on Lead Me Not because like, this isn't an app that helps you look like a dog, right? ... The institution has a face and it's built on a relationship, right? So they're ...”
high -
Partnerships
· 1 mention“the organization is investing in LeadMeNot on behalf of the people that they're serving.”
medium -
Pay Per Click Advertising
· 1 mention“And the channels that have been effective, that we're still very much figuring out to continue to optimize, just given our numbers, we're still very early, whether it's Apple search ads, Google ads, meta.”
high -
Organic social media
· 1 mention“I sent all these universities this week, a bunch of marketing materials that my head of design, Vijay put together, of like, okay, here's how you communicate this on campus, da da da da da, right? ... it's like, distribution isn't the contract, distribution is successful deployment, right?”
medium -
Referrals
· 1 mention“What if we didn't have to acquire every user one at a time, right?... what does it mean lead me not to one or to tens, hundreds, or thousands of potentials?”
medium -
Pilots with enterprise clients
· 1 mention“Leo says, have you run pilots before selling it? If yes, were they paid or free pilots? No. Yeah. Yeah. That's what I'm saying. Like, that, that one shirt technically did a pilot. Um, let them use lead me not for 30, 60, however many try not to go beyond. Like I lead with like one to two months. ...”
high -
Cold outreach
· 1 mention“Asbury was cold, right? It's like, hey, I'm Jason founder, I didn't know anyone who worked at the institution. And then some of these were warm, but most of them were just cold.”
high -
Founder-led sales
· 1 mention“it's still like it's founder led sales, I have to be running it. And there's gonna, we're gonna get a lot of nos before we get more yeses.”
high -
Personal network
· 1 mention“on the warm side is not being shy to ask your network for help of like, hey, man, who do you think this could work with? Can you make an intro? Can you make an intro? Can you make an intro? I'll take it over.”
high -
Google Ads
· 1 mention“And the channels that have been effective, that we're still very much figuring out to continue to optimize, just given our numbers, we're still very early, whether it's Apple search ads, Google ads, meta.”
high
How 2,739 businesses grow
Of businesses with mapped growth channels, the share using each —
LeadMeNot’s highlighted.
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Referral/Word-of-mouth68% ◀
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Social media60% ◀
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Search/SEO57%
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Email48%
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Community35%
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Content/Inbound33%
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Partnerships32% ◀
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Paid ads24% ◀
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Events24%
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Press/PR17%
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Outbound/Sales17% ◀
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Marketplaces/App stores10%
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Product expansion2%
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Influencer partnerships2%
