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Researched profile. Starter Story's AI research system compiled this page from 32 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
How Katie Goes Platinum Makes Money
Blog and community helping women embrace natural gray hair
How did Katie Goes Platinum monetize?
Summary of the sourced claims below
Katie Goes Platinum earns revenue through advertising, affiliate marketing, and sponsored posts on its website, which averages $6,000 per month according to one source. The site also sells physical products such as T-shirts, printables, and a PDF eBook, and offers paid coaching sessions and a recurring subscription for access to posts.
Revenue sources
7 sources · grouped by how Katie Goes Platinum makes money
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Affiliate / referral commissions
· 10 mentions · 9 sources“I do that and I do affiliate marketing. I don't make a ton with that. I still need to figure out the secret. ... I have been trying to do more of that and if I'm enthusiastic about a product, I will ask them, “Do you have an affiliate program?” That's what I have been doing ...”
highShow 9 more quotes
“Please note that this article may contain affiliate links. You can read my full disclosure at the bottom of the page.”
high“Please note that this article may contain affiliate links. You can read my full disclosure at the bottom of the page.”
high“I also earn income through affiliate sales, mainly through the Amazon Associates network. I started an Influencer Shop at Amazon that does pretty well, although I’d like to grow my income there even more.”
high“I also earn income through affiliate sales, mainly through the Amazon Associates network. I started an Influencer Shop at Amazon that does pretty well, although I’d like to grow my income there even more.”
high“Like a lot of bloggers, I do a lot of affiliate links to Amazon, which I have found to be very good...I am doing really well with my influencer shop on Amazon.”
high“The founder of Katie Goes Platinum runs a natural-hair-colour blog that now earns a full-time income through content, affiliates, and likely ads.”
high“Side Hustle School #1920 covers the Katie Goes Platinum blog, a niche content site for women embracing natural grey hair monetized through affiliates and ads.”
high“her site consistently averages $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.”
high“KatieGoesPlatinum.com, a website advising women on how to transition from dyed hair to their natural gray hair, which earns an average of $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.”
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Advertising revenue
· 8 mentions · 7 sources“But the biggest driver was Pinterest, which I found out pretty quickly when you first get started, as you know, Google doesn't always find you right away, but Pinterest is a search engine too. And especially a few years ago, when I first started, it was a powerful way to drive traffic to your sit...”
highShow 7 more quotes
“I earn the bulk of my income through affiliate marketing, sponsored posts, and advertisements. Within a few months of starting the blog, I was accepted into an ad network. I earned $500 in ad revenue that first month and I was thrilled. But, two years later, my site consistently averages $6,000 p...”
high“I earn the bulk of my income through affiliate marketing, sponsored posts, and advertisements. ... Within a few months of starting the blog, I was accepted into an ad network. I earned $500 in ad revenue that first month ... Right now, I still make the bulk of my money through ad revenue. My new ...”
high“The founder of Katie Goes Platinum runs a natural-hair-colour blog that now earns a full-time income through content, affiliates, and likely ads.”
medium“Side Hustle School #1920 covers the Katie Goes Platinum blog, a niche content site for women embracing natural grey hair monetized through affiliates and ads.”
high“Luckily, it actually worked out. In three months, I was accepted into Mediavine, the ad company and started making some money.”
high“Within a few months of starting her blog, she earned $500 in ad revenue, and two years later, her site consistently averages $6,000 per month in revenue.”
high“Within a few months of starting her blog, she earned $500 in ad revenue, and two years later, her site consistently averages $6,000 per month in revenue.”
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Sponsorships & partnerships
· 6 mentions · 5 sources“I know sponsored posts are big. I have only done a few of those because, to be honest with you, there are a lot of work and they pay well but it's hard for me because I want to be completely honest ... I only work with people who let me be completely honest”
highShow 5 more quotes
“Another revenue stream is influencer marketing where brands reach out to me and ask me to review their products. If the brand and I can agree, I will write a sponsored blog post, social media post, etc. This revenue stream can be quite lucrative, but a little overwhelming at times. I only accept ...”
high“Another revenue stream is influencer marketing where brands reach out to me and ask me to review their products. ... If the brand and I can agree, I will write a sponsored blog post, social media post, etc. This revenue stream can be quite lucrative...”
high“the other thing I'm doing in terms of affiliates, I have a few affiliates for beauty products that have reached out to me for sponsored content...now I charge a premium for writing sponsored content or sponsored YouTube videos.”
high“her site consistently averages $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.”
high“KatieGoesPlatinum.com, a website advising women on how to transition from dyed hair to their natural gray hair, which earns an average of $6,000 per month in revenue through affiliate marketing, sponsored posts, and advertisements.”
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Physical products
· 4 mentions · 3 sources“We talked about sponsored posts. The last thing that I wanted to ask you was printables and shareable, which I saw on your website. ... There are a few T-shirts. Do the T-shirts, printables and shareables bring in any revenue? The T-shirts definitely bring in revenue, not a ton because I would ha...”
highShow 3 more quotes
“I recently started a shop through Shopify, where I sell t-shirts and other products that I create in Printful. I market the products to my Facebook group, as well as on my Facebook page and Instagram.”
high“I recently started a shop through Shopify, where I sell t-shirts and other products that I create in Printful.”
high“it's kind of an internal store that you have with like some silver revolution swag and stuff...I'm probably making a five or ten dollars a shirt because I can't imagine asking somebody to spend $60 on a shirt.”
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Services & consulting
· 2 mentions · 2 sources“A new venture that I started was a coaching program because a lot of people want a friend to talk to you about going through this. I have only had one client so far but she loved it so I'm hoping to get more. ... It's a one-off but anytime you want to talk to me, we can do a 30-minute Zoom call. ...”
highShow 1 more quote
“I just started gray hair confidence coaching where people can either ask me a question and get a quick video response if they just need a little support or they can actually book a Zoom call with me and we can actually talk about it.”
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Recurring subscriptions
· 1 mention“Subscribe to keep reading This post is free to read but only available to subscribers. Join today to get access to all of my posts.”
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One-time / lifetime deals
· 1 mention“Finally, I made my first eBook and put it up on the site. I was excited. It's not a completely original eBook. It's one of my favorite blog posts that gets a lot of traffic and people want to print out and bring to their hairdresser I thought, “I will sell a PDF version of that, that people can p...”
high
How 2,669 businesses make money
Of businesses with mapped revenue sources, the share using each —
Katie Goes Platinum’s highlighted.
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Recurring subscriptions65% ◀
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One-time / lifetime deals30% ◀
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Services & consulting25% ◀
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Physical products21% ◀
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Affiliate / referral commissions14% ◀
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Course / training sales11%
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Usage-based fees10%
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Add-ons & upsells10%
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Advertising revenue9% ◀
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Sponsorships & partnerships9% ◀
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Marketplace commissions5%
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Licensing2%
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Donations & tips2%
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Setup / onboarding fees2%
