CSS course designed for JavaScript developers
Josh W. Comeau monetized CSS for JavaScript Developers by selling the course through one-time or lifetime deals. He launched the course with an early access price of $129 plus tax, with plans to sell the full course at a higher price and offer region-based pricing and tiers. During a one-week pre-order period, the course made over half a million dollars, significantly exceeding the initial sales goal of $50,000.
“Last week, I pre-launched my very first course, CSS for JavaScript Developers. I just closed down pre-orders and I'm thrilled to report that the course has made over half a million dollars... This was an early access launch, which means that the folks who purchased are able to access the content,...”
“I decided to open pre-orders for 1 week, with the goal of selling $50k. The response was overwhelming—I wound up selling about $550k in that one week!”
“The course launched at USD$129 + tax. This is a special "Early Access" price; I expect to sell the full course for USD$349, though I'll also be supporting Purchasing Power Parity (region-based pricing) and tiers (starting, likely, from $129).”