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Idea management software for collective innovation
IdeaScale monetizes primarily through recurring subscriptions, offering free software for organizations with fewer than 100 users and charging for additional, customized functionality. They also charge a premium for white labeling their software to distinguish IdeaScale communities from others.
“I’m the Co-Founder of a B2B Software as a Service (SaaS) company called IdeaScale (https://ideascale.com/). ... Over the course of ten years, we’ve grown our company to almost $750,000/month.”
“The company uses the freemium model of engagement, offering free communities on an open basis and additional, customized functionality to paying clients.”
“Our software is entirely free for any organization that has less than 100 users. So a lot of people come try out the software for their team of one person, team of 10 people, and then eventually either as their organization grows or they move to a different organization, they scale up with us.”
“We also always charged a premium to white label our software so there was no mistaking an IdeaScale community for anything else.”