Source

IdeaScale

SaaS

IdeaScale is a crowdsourcing and idea management software that helps organizations gather, prioritize, and develop ideas from their communities to drive inno...

ideascale.com · Founded 2009 · 31 public sources · Updated 6 days ago

Researched profile. Starter Story's AI research system compiled this page from 31 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How IdeaScale makes money

Monetization →

IdeaScale monetizes primarily through recurring subscriptions, offering free software for organizations with fewer than 100 users and charging for additional, customized functionality. They also charge a premium for white labeling their software to distinguish IdeaScale communities from others.

Recurring subscriptions One-time / lifetime deals

How IdeaScale grew

Growth →

IdeaScale grew primarily through inbound interest generated by optimizing their site for search engines and content marketing, including blog posts and articles. They also leveraged community contributions by involving employees, customers, and prospects in an ideation community to build their product roadmap. Customer retention played a key role in their growth strategy, focusing on customer success and support to drive renewals. Additionally, they used freemium trials and partnerships, especially with government agencies, to expand their user base.

SEO
Freemium
Partnerships
Pay Per Click Advertising
Community Contributions
Word of mouth
+5 more channels →

Tools they use 4

Tools →
Slack Superhuman T Troops H HeyTaco

Founder

Founders →
Rob Hoehn
Rob Hoehn
@rhoehn

Key facts

Website
ideascale.com
Category
SaaS
Founded
2009 · 17 years ago
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