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Researched profile. Starter Story's AI research system compiled this page from 30 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
Gorilla ROI logo

How Gorilla ROI Makes Money

Google Sheets add-on connecting Amazon Seller Central data for FBA sellers

How did Gorilla ROI monetize?

Summary of the sourced claims below

Gorilla ROI monetized through recurring subscriptions, with a free version of its add-on limited to 3 SKUs and full access requiring sign-up. The company also used one-time and lifetime deals, including a limited-time lifetime plan during a Black Friday/Cyber Monday sale that generated $200,000 in sales in one week.

Revenue sources

2 sources · grouped by how Gorilla ROI makes money

  • Recurring subscriptions

    · 4 mentions · 4 sources
    “Missed opportunity → Amazon FBA tools (Gorilla ROI, $40K MRR).”
    high
    Show 3 more quotes
    “And what we did was we created a free version of our add-on and then put some limitations on it.”
    medium
    “Anyone can use the addon for free with all the features, but it is limited to 3 SKUs. If you have 100 products that you sell, you could test it out with any 3 products, but to get the data for the rest, you would have to sign up.”
    medium
    “they have 83000 MRR.”
    high

  • One-time / lifetime deals

    · 2 mentions · 2 sources
    “Gorilla ROI generated $200,000 in sales in one week by offering a limited-time lifetime plan during a Black Friday/Cyber Monday sale, when consumers expect to see the biggest and best deals of the year. The lifetime plan encourages loyalty, which is why the promotion didn’t just lead to a one-tim...”
    high
    Show 1 more quote
    “I combined that into a package for what I call a Pro Spreadsheet Suite, where people pay a one-time payment of currently $99, and they will get access to the entire suite of spreadsheets that I have, as well as all the future ones that I'll be releasing as well.”
    high

How 2,350 businesses make money

Of businesses with mapped revenue sources, the share using each — Gorilla ROI’s highlighted.
  • Recurring subscriptions
    61% ◀
  • One-time / lifetime deals
    28% ◀
  • Services & consulting
    27%
  • Physical products
    24%
  • Affiliate / referral commissions
    15%
  • Course / training sales
    12%
  • Add-ons & upsells
    11%
  • Usage-based fees
    10%
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    5%
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%
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