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Researched profile. Starter Story's AI research system compiled this page from 6 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
How Excel Exercises Makes Money
Hands-on Excel training website with interactive browser exercises
How did Excel Exercises monetize?
Summary of the sourced claims below
Excel Exercises monetized through a freemium model, offering a few free lessons upfront and a hard paywall after that, with paying subscribers on recurring subscriptions. Its subscription option was offered through Stripe Checkout, and early sales included one-time payments of $50 alongside annual subscriptions. The business was described as automated, with about 2,500 active paying subscribers at the time of the source.
Revenue sources
3 sources · grouped by how Excel Exercises makes money
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Recurring subscriptions
· 3 mentions · 2 sources“The first version, which included a handful of interactive lessons and a subscription option through Stripe Checkout, was ready after about a year... I woke up one day shortly after getting everything working and saw an email from Stripe notifying me that somebody had paid for the annual subscrip...”
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“The first version, which included a handful of interactive lessons and a subscription option through Stripe Checkout, was ready after about a year. I woke up one day shortly after getting everything working and saw an email from Stripe notifying me that somebody had paid for the annual subscription.”
high“so it's a freemium business model where I offer a few free lessons upfront and then have a hard paywall after that... Of those, about 2,500 are active paying subscribers right now. And it's all automated so I can, you know, go on vacation and it kind of runs itself.”
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One-time / lifetime deals
· 1 mention“I woke up one day and had a notification that someone had paid me $50... Over the next couple of weeks, a few more sales trickled in like that. And that was the validation that I needed.”
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Course / training sales
· 1 mention“a single-page website generating $6,000 a month by teaching people how to use Excel. ... clicking "Get started" and finding himself in a live Excel course without having to log in or create an account.”
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How 2,652 businesses make money
Of businesses with mapped revenue sources, the share using each —
Excel Exercises’s highlighted.
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Recurring subscriptions65% ◀
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One-time / lifetime deals29% ◀
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Services & consulting25%
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Physical products21%
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Affiliate / referral commissions14%
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Course / training sales11% ◀
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Add-ons & upsells10%
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Usage-based fees10%
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Sponsorships & partnerships9%
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Advertising revenue9%
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Marketplace commissions4%
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Licensing2%
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Donations & tips2%
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Setup / onboarding fees2%
