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Earnifi
SaaS B2B

Earnify is a Web3 notification tool that lets Ethereum users plug in their wallet address to find airdrops, NFT mints, whitelists, and expiring ENS names the...

earni.fi · Founded 2021 · 11 public sources · Updated 27 days ago

Researched profile. Starter Story's AI research system compiled this page from 11 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Earnifi Grew

Free airdrop checker for Ethereum users to claim unclaimed crypto tokens

How did Earnifi grow?

Summary of the sourced claims below

Earnifi grew largely through organic social media, particularly Twitter, where its founder announced the product and ran campaigns such as "25 days of Christmas" that tagged people with their unclaimed dollar amounts. Early growth also came from a viral announcement tweet and from a free product with an email signup, with the founder accepting email addresses from day one to re-engage users and build a community. The founder also grew the product through referrals and word of mouth, as well as by speaking at conferences and hackathons about the Earnify story.

Channels

7 channels · grouped by how Earnifi grows

  • Organic social media

    · 5 mentions · 5 sources
    “I had posted that sizzle tweet with the confetti falling and everything, and it went viral on Twitter before the hackathon ended. So actually, during judging, the first round of judging, one of the judges found $5,000 through Earnify live. And then the very next round of judging, the same thing h...”
    high
    Show 4 more quotes
    “That's something folks will know if they follow me on Twitter is like, I'm always posting like teaser stuff and just trying to like really share this, the stuff I make, because if it's not usable by other people, then is it, is it worth making at all?”
    high
    “But what I really leaned into was Twitter. So a lot of crypto people hang out on Twitter and I used to do these really kitschy, fun campaigns where I did one called 25 days of Christmas. Every single day for 25 days, I would tag someone publicly on Twitter and say the amount of dollars they had u...”
    high
    “I had 300 followers on Twitter, that's where I announced it. And I got over a thousand likes on the tweet that I was announcing the product. And yeah, tripled my following within one week. And it was just gangbusters. It really took off.”
    high
    “Want to launch a web3 product? 🤠 Here's how I found a million users, got early feedback, and found $500M for folks in airdrops. (alone in one year with 0 VC funding) A 🧵”
    high

  • Speaking at conferences

    · 3 mentions · 3 sources
    “I went on a talking tour. So I spoke at conferences. But when I spoke at the conferences, I told people the Earnify story, but in a way that related to them. So I would go to these hackathons that had a conference attached. And my talk was called From Hackathon to Million Dollar Business.”
    high
    Show 2 more quotes
    “If you look back, I actually, I spoke at a conference like eight months ago about Earnify and the story of Earnify and just how to build products in web three ...”
    high
    “I also just became a fiend for going to conferences, showing up in person and letting people know about what I was building led to even more signups as well.”
    high

  • Email List Growth

    · 2 mentions · 2 sources
    “from day one, as it was catching traffic, traction, I accepted email addresses. That was going to be how I was going to start re-engaging folks. And I didn't know what I was going to do yet, but I knew that if I had a list of people, at least I could start to create a community here.”
    high
    Show 1 more quote
    “So when the tweet first went viral, it was a completely free product with an email signup. ... I just made this promise out of thin air, that I would show people value of future ones ... I would figure out how to do that. And that's exactly what happened.”
    high

  • Word of mouth

    · 2 mentions · 2 sources
    “But unfortunately I was never, as to this day, I've never had as viral of a tweet as the initial announcement. ... So to me it was continued shipping, yeah, on Twitter, but really I would denote it to referrals. ... And just tell your friends about it if they have money because you wanna help you...”
    high
    Show 1 more quote
    “I felt like that honest relationship led to so many signups and just people telling other friends about it as well.”
    high

  • Email marketing

    · 1 mention
    “I would re-engage with folks on email only if they matched an airdrop. So it just has this reputation of zero emails. Like people think it's broken because if you're not getting emails, you're not getting airdrops. ... That's the catch about Earnify is if you're gonna get notifications, well, how...”
    high

  • Side project marketing

    · 1 mention
    “I'm like a hacker engineer. So I go to a bunch of hackathons and I submit at hackathons and I'm always trying to build open source and hackathon projects.”
    medium

  • Hackathons

    · 1 mention
    “And so I'm the hacker of all hackers as far as hackathons are concerned. I started the hackathon back when I was in college, the one at my university. I flew to hackathons all the time. I was employed by Major League Hacking, which is the company for college and high school hackathons. ... And so...”
    high

How 3,327 businesses grow

Of businesses with mapped growth channels, the share using each — Earnifi’s highlighted.
  • Social media
    64% ◀
  • Referral/Word-of-mouth
    63% ◀
  • Search/SEO
    58%
  • Email
    47% ◀
  • Community
    37%
  • Content/Inbound
    35% ◀
  • Partnerships
    32%
  • Events
    24% ◀
  • Paid ads
    23%
  • Outbound/Sales
    19%
  • Press/PR
    17%
  • Marketplaces/App stores
    12%
  • Podcasting
    4%
  • Influencer partnerships
    3%
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