Source
Researched profile. Starter Story's AI research system compiled this page from 37 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Dividend Stocks Rock Grew

Subscription investing service for Canadian and US dividend stocks

How did Dividend Stocks Rock grow?

Summary of the sourced claims below

Dividend Stocks Rock grew by using multiple free content platforms, including a YouTube channel, two podcasts, and free blogs, with the goal of providing free content as lead magnets. Its founder reported growing an audience of over 55,000 followers and more than 15,000 webinar attendees, with webinar topics promoted across platforms for about a month. The Dividend Guy blog chose not to sell links and instead focused on growing a newsletter to gain traction, while affiliate investment bloggers were paid through deals rather than advertising.

Channels

16 channels · grouped by how Dividend Stocks Rock grows
  • Webinars

    · 4 mentions · 4 sources
    “But I also run campaign, including webinars. So when I do a webinar, I do exactly the same thing. Webinar topic is being discussed across all the platform for about a month...and I usually gather between a thousand to fifteen hundred registrants.”
    high
    Show 3 more quotes
    “Create your dividend for life webinar: https://www.dividendstocksrock.com/dividend-income”
    medium
    “30,000+ Webinar Attendees”
    medium
    “He is followed by over 55,000 people and counts 15,000+ webinar attendees to date.”
    medium
  • Podcasting

    · 3 mentions · 3 sources
    “we have a YouTube channel, I have two podcasts, and the goal is really to provide as much free content as possible as in lead magnets”
    high
    Show 2 more quotes
    “The Dividend Guy Blog Podcast ... This podcast will cover all aspects of dividend growth investing ... Supported by dividend stock examples, facts, and a well-tested investing strategy, you will receive his best advice ...”
    medium
    “Hosted by passionate dividend growth investor Mike Heroux from The Dividend Guy Blog, and supported by his co-host and Dividend Stocks Rock business manager Vero, this podcast gives you the tools, examples, and proven strategies you need to invest with confidence, save time, respond calmly to mar...”
    medium
  • Email List Growth

    · 3 mentions · 3 sources
    “for the Dividend Guy blog in 2010, this one, we decided not to sell any links on this one and instead grow a newsletter and, and, and get more traction”
    high
    Show 2 more quotes
    “Subscribe to the best free dividend investing newsletter: https://thedividendguyblog.com/newsletter”
    medium
    “GET ACCESS Grow Confidence InvestingDSR straightforward investing strategy makes things simple again. ... Stay in control following our newsletter ... Weekly newsletter”
    medium
  • Organic social media

    · 3 mentions · 3 sources
    “So what we decided to do is we decided to have a multiple platform where we have like free blogs, we have a YouTube channel, I have two podcasts, and the goal is really to provide as much free content as possible as in lead magnets, so like most of the time when I do a podcast or a YouTube episod...”
    high
    Show 2 more quotes
    “You can also reach me on social medias: Blossom – X/Twitter – Youtube – Moose on the Loose Podcast”
    medium
    “He is followed by over 55,000 people ... YouTube: http://bit.ly/2Zs6r1r FB: http://bit.ly/2Z7Q5gF Blossom: @thedividendguy X: @TheDividendGuy”
    medium
  • Newsletter

    · 2 mentions · 2 sources
    “the best place is, of course, signing up to the newsletter. And I think if you're interested in dividend investing, the best way to do it is to go to DSR, so DividendStocksRock.com, slash income. So this one is a guide explaining my strategy, explaining everything, but of course, the other side, ...”
    high
    Show 1 more quote
    “Subscribe to the best free dividend investing newsletter: https://thedividendguyblog.com/newsletter”
    medium
  • Reddit

    · 1 mention
    “Blossom: @thedividendguy”
    medium
  • Youtube Ads

    · 1 mention
    “YouTube: http://bit.ly/2Zs6r1r”
    medium
  • Weekly newsletter

    · 1 mention
    “DSR is a lot more than a simple investing newsletter. Many investing services provide you tons, read too much, of information. After following this path at my beginning, I decided to go the other way around. DSR is now focusing on 4 features covering everything you need to manage your portfolio w...”
    medium
  • LinkedIn Content

    · 1 mention
    “X: @TheDividendGuy”
    medium
  • Video content

    · 1 mention
    “we have a YouTube channel...when I do a podcast or a YouTube episode, I just mention, oh, like if you're having this type of problem about investing, you can download this resource, just subscribe to the email...”
    high
  • SEO

    · 1 mention
    “I wake up one day, I look at my stats, and I'm like, oh, I'm like down 80% of my organic traffic. And the update happens... DividendGuy blog back then was receiving like about 50,000 visitors a month and now it was like almost nothing. And the month before that, it was like my record month in AdS...”
    high
  • Twitter

    · 1 mention
    “we spin it off into like shorter version for social media, mostly on Twitter, because I had a lot of fun on that. Now, not so much because it has changed a lot since it became X. And I still say Twitter. So see, I cannot let go of that part.”
    high
  • Email marketing

    · 1 mention
    “there's one thing nobody can take away from me, and it's the list of emails of where you're at today.”
    high
  • Affiliate program

    · 1 mention
    “Another way that I found was to have affiliates. So I do have investment bloggers. They don't have a product, but they do have an audience. So, and instead of paying them for advertising DSR, I make deals with them.”
    high
  • Online Community

    · 1 mention
    “He is followed by over 55,000 people ... Blossom: @thedividendguy ... FB: http://bit.ly/2Z7Q5gF ...”
    medium
  • LinkedIn

    · 1 mention
    “YouTube: http://bit.ly/2Zs6r1r FB: http://bit.ly/2Z7Q5gF Blossom: @thedividendguy X: @TheDividendGuy”
    medium

How 3,091 businesses grow

Of businesses with mapped growth channels, the share using each — Dividend Stocks Rock’s highlighted.
  • Referral/Word-of-mouth
    66%
  • Social media
    64% ◀
  • Search/SEO
    58% ◀
  • Email
    48% ◀
  • Community
    37% ◀
  • Content/Inbound
    35% ◀
  • Partnerships
    33% ◀
  • Events
    25% ◀
  • Paid ads
    24%
  • Outbound/Sales
    19%
  • Press/PR
    18%
  • Marketplaces/App stores
    12%
  • Podcasting
    4% ◀
  • Building in public
    3%