Source
Credo
Marketing B2B

Credo is a platform that connects businesses with reliable, vetted digital marketing agencies to save time and reduce risk in choosing marketing partners.

getcredo.com · Founded 2013 · 47 public sources · Updated 2 days ago

Researched profile. Starter Story's AI research system compiled this page from 47 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →

How Credo Makes Money

Marketplace connecting businesses with vetted digital marketing agencies.

How did Credo monetize?

Summary of the sourced claims below

Credo monetizes primarily through a subscription model where agencies pay per lead or a subscription fee when clients post projects and agencies reach out to them. Additionally, Credo has historically earned commissions from preferred agencies based on the work those agencies closed from leads provided by Credo.

Revenue sources

5 sources · grouped by how Credo makes money
  • Recurring subscriptions

    · 5 mentions · 5 sources
    “In just two years he's bootstrapped at 350,000 annual recurring revenue, sent over $7 million of work to agencies and consultants and helped over 1000 businesses connect with agencies...”
    high
    Show 4 more quotes
    “my software business just recently reached the $100k ARR ($8,333.33 monthly) mark, actually right over $10k/mo recurring.”
    high
    “So I wanna talk about this skill, how to sharpen this skill, especially when you were a consultant before. ... My question would be now, it’s you are kind of like managing a product now, right? ... John: ... And then with a product, I mean, we’re basically selling, you know, specific like plans, ...”
    medium
    “If they are spending under that, then they're put into an automatic flow. They post a project, and then agencies reach out to them and pay us per lead or a subscription.”
    high
    “$9.99 a month for a document a day up to 1,750.”
    high
  • Marketplace commissions

    · 2 mentions · 2 sources
    “So historically, we’ve had a set of agencies that we had called our preferred agencies. Our bank would basically hang on for a month to get leads, and then paying us commission on work that they closed.”
    high
    Show 1 more quote
    “Quickly grew the platform to $4-$5k a month in revenue on a commission model”
    high
  • One-time / lifetime deals

    · 1 mention
    “$4.99 a billing period. It got you a document a day up to a thousand words.”
    high
  • Usage-based fees

    · 1 mention
    “If they are spending under that, then they're put into an automatic flow. They post a project, and then agencies reach out to them and pay us per lead or a subscription.”
    high
  • Services & consulting

    · 1 mention
    “I'm a serial entrepreneur, the founder of EditorNinja.com and GetCredo.com.”
    medium

How 2,652 businesses make money

Of businesses with mapped revenue sources, the share using each — Credo’s highlighted.
  • Recurring subscriptions
    65% ◀
  • One-time / lifetime deals
    29% ◀
  • Services & consulting
    25% ◀
  • Physical products
    21%
  • Affiliate / referral commissions
    14%
  • Course / training sales
    11%
  • Add-ons & upsells
    10%
  • Usage-based fees
    10% ◀
  • Sponsorships & partnerships
    9%
  • Advertising revenue
    9%
  • Marketplace commissions
    4% ◀
  • Licensing
    2%
  • Donations & tips
    2%
  • Setup / onboarding fees
    2%