Source
Researched profile. Starter Story's AI research system compiled this page from 25 public sources — the founder didn't write it. Automated research can misread or misattribute a source, so treat figures as best-effort. How this works →
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How Convert.com Makes Money

A/B testing software for optimizing conversion rates

How did Convert.com monetize?

Summary of the sourced claims below

A/B Testing Software monetizes primarily through recurring subscription plans, with prices starting around $399 to slightly under £1000 per month. They also combine software-as-a-service with services and consulting, offering packages that include designing and coding A/B tests for customers. Additionally, they have sold software through one-time or lifetime deals, sometimes bundled with services and priced at several thousand dollars per ticket.

Revenue sources

4 sources · grouped by how Convert.com makes money
  • Recurring subscriptions

    · 2 mentions · 2 sources
    “Yeah, maybe our market. Where we are with our current pricing, slightly under £1000 a month is still very affordable in this space.”
    high
    Show 1 more quote
    “And they were selling that for like 100,000 a year. And I was like, Oh, man, this is like, okay, let's start at $29 a month.”
    high
  • One-time / lifetime deals

    · 1 mention
    “It was just like, oh, I just sell software. No, no, no, it has to be an offer of several thousand dollars like maybe a ticket value of $4,000. And we take like 50% of that. And at the end of your speaking engagement, people just walk up to the back and buy that...I can sell, let's say six months ...”
    medium
  • Setup / onboarding fees

    · 1 mention
    “So we help those customers and then we kind of combine SaaS and services. Maybe that's something... I basically designed a package that we've never done... we basically promised to make a beast test for them so they can design the AV tests and the suspects will book code it up for them and then t...”
    medium
  • Services & consulting

    · 1 mention
    “So we help those customers and then we kind of combine SaaS and services. Maybe that's something...we basically promised to make a beast test for them so they can design the AV tests and the suspects will book code it up for them and then they will launch it”
    medium

How 1,859 businesses make money

Of businesses with mapped revenue sources, the share using each — Convert.com’s highlighted.
  • Recurring subscriptions
    54%
  • Services & consulting
    30%
  • Physical products
    29%
  • One-time / lifetime deals
    23%
  • Affiliate / referral commissions
    15%
  • Course / training sales
    13%
  • Sponsorships & partnerships
    10%
  • Usage-based fees
    9%
  • Advertising revenue
    9%
  • Add-ons & upsells
    9%
  • Marketplace commissions
    6%
  • Licensing
    2%
  • Setup / onboarding fees
    2%
  • Donations & tips
    2%