Content blocking software for intentional internet use
Tech Lockdown monetizes primarily through a SaaS subscription model, offering a 14-day free trial followed by monthly or annual payment plans. Additionally, the business has introduced a paywall for a membership section that provides a more catered experience. The founder also sells complementary products as upsells based on customer traction.
“The business model is typical SaaS subscription. I have a 14-day free trial, which allows people to try things out, set things up, and decide if it's a good fit. And then, from there, they either pay $15 month to month, or they pay basically $10 a month if they pay for an annual plan.”
“And then in 21, I put up a paywall for like the membership section, which was just the much more catered experience.”
“Now, with an MRR of around $7,500 and 50,000 website visitors each month, I've been able to focus on Tech Lockdown full-time.”
“My philosophy has changed drastically in the 4 years I've been subscribed to Tech Lockdown...”
“And then from there, like, based on the traction I was getting, I started to work on, you know, all right, let me sell some complimentary product here, because it should be easy to upsell it.”
“And I was getting all these comments. And then people started emailing me wanting me to do consulting.”
“I started by creating courses teaching people how to use mobile device managers and configure DNS Filtering services to create more effective content blocking setups. The positive feedback and growing demand validated that I was on the right track. However, I knew that courses alone weren't enoug...”