Beardo

Tools

Launching and Growing a Viral Ski Mask to $30,000/month

March 6th, 2018

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Jeff Phillips

Founder, Beardo

$30K

revenue/mo

Founders

Employees

Beardo

beardowear.com

from Whistler Resort Municipality, British Columbia, Canada

started January 2006

$30,000

revenue/mo

Founders

Employees

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platform

Shopify

Campaign Monitor

shipping

Shipwire

social media tool-icon

Facebook

Instagram

payments

Paypal

Shopify Payments tool-icon

Stripe

analytics

Google Analytics

advertising tool-icon

Google Adwords

sales

Upsell App

other

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Discover what books Jeff recommends to grow your business!

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join ... Timothy Ferriss

Want more updates on Beardo? Check out these stories:

Hello! Who are you and what are you working on?

Hi, my name is Jeff Phillips and I am the inventor of the Beardo beard hat. We started out with one product which is our patented hat with a detachable beard (the Beardo), but have since launched hundreds of unique products and have even moved into branded promotional products.

Beardo really started out as a bit of a gamble and we never really took it that seriously. I knew the Beard hat was fun and functional and that I really liked it, but my friends weren’t so convinced that others would feel the same and actually purchase it.

I really just trusted my gut and went for it. I am glad I did because within the first 25 days of launch we had sold out of our entire years stock of 1,000 units, and pulled in over $40,000.

What's your backstory and how did you come up with the idea?

I suppose I get my...

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