How Two Brothers Built BePresent to Combat Tech Addiction and Thrived
Who is Jack Winston?
Jack and Charles Winston, founders of BePresent, are brothers from New York City who come from a Gen Z background; Jack previously worked in consulting at EY and marketing analytics at DraftKings, while Charles was a Googler, showcasing expertise in data-driven insights and tech development.
What problem does Be Present solve?
BePresent helps people break free from smartphone addiction, reducing stress and anxiety by using gamification to foster healthier phone habits, which users appreciate for the positive impact on their well-being and productivity.
How did Jack come up with the idea for Be Present?
The founders of BePresent, Jack and Charles Winston, came up with their business idea by witnessing firsthand the negative impacts of excessive screen time and social media usage, particularly on their generation, Gen Z. They noticed how people around them, including themselves, struggled to manage their phone habits using existing tools. This observation sparked the idea to create a solution that utilizes the same psychological techniques big tech companies use for addiction, but instead to promote healthy phone usage.
Before diving into development, the brothers recognized the growing demand for solutions to tech addiction among their...
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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