Metricool

Bootstrapping A $100K/Month Social Media Planner And Analytics Tool

June 8th, 2020
Juan Pablo Tejela
Founder, Metricool
$750K
revenue/mo
2
Founders
55
Employees
Metricool
from Madrid, Community of Madrid, Spain
started April 2016
$749,998
revenue/mo
2
Founders
55
Employees
Discover what tools recommends to grow your business!
platform
customer service
social media
productivity
analytics
crm
Discover what books Juan recommends to grow your business!

Hello! Who are you and what business did you start?

Hi! I'm Juan Pablo Tejela, CEO at Metricool. Metricool is an online tool that helps manage social networks and advertising platforms through analytics and from a single site. It’s directed towards a wide range of users from small businesses to social media managers.

From a business point of view, Metricool is a SaaS with a Freemium model. You can either register for free or subscribe to one of our Premium plans with more features and brands available. My wife and I started the Metricool adventure 4 years ago and now we have more than 400,000 users, over 5,000 clients and we have exceeded one million dollars of ARR (annual recurring revenue).

bootstrapping-a-100k-month-social-media-planner-and-analytics-tool

What's your backstory and how did you come up with the idea?

Both my wife and I are software developers. We...

Sorry, you need to login and/or become a member to view the rest of this content.