The 26 Best Serpstat Alternatives for 2024

Updated: May 19th, 2022

Smart and powerful tool for ✓ Backlinks Analysis ✓ Rank Tracking ✓ Keyword Research ✓ Competitor Analysis ✓ Site Audit.

If you're looking for an alternative to Serpstat, here are the most popular Serpstat alternatives used by real founders:

1. Ahrefs

Audit your website, explore competitors, research keywords & backlinks.

Additional details about Ahrefs:

Businesses using Ahrefs:

598 successful businesses are using Ahrefs ➜

2. Semrush

Semrush is an all-in-one tool suite for improving online visibility and discovering marketing insights. Their tools and reports help marketers that work in the following services: SEO, PPC, SMM, Keyword Research, Competitive Research, PR, Content Marketing, Marketing Insights, Campaign Management.

More About Semrush

Internet marketers all over the world trust Semrush. It is also used by a number of businesses, big and small. Major companies such as Apple, Amazon, Samsung, Forbes, IBM, and more use this tool.

Semrush has a massive database of over 20 billion keywords and 808 million domains crawled.

It tracks things like the organic position of a domain or landing URL on Google’s SERPs (search engine results pages), copies of AdWords ads and their positions, Cost-per-click (CPC) ads, competitor analysis, and so much more.

Overall, it can make a huge impact on your content marketing from strategy, to research, to optimization, and beyond.

Pricing Details

Additional details about Semrush:

Businesses using Semrush:

246 successful businesses are using Semrush ➜

3. Moz

A software as a service company based in Seattle that sells inbound marketing and marketing analytics software subscriptions.

Additional details about Moz:

Businesses using Moz:

4. Yoast

Helps you with your website optimization, whether it be through our widely used SEO software or our online SEO courses: we're here to help.

Additional details about Yoast:

Businesses using Yoast:

5. Screaming Frog

Small desktop program (PC or Mac) which crawls websites' links, images, CSS, script and apps from an SEO perspective.

Additional details about Screaming Frog:

Businesses using Screaming Frog:

127 successful businesses are using Screaming Frog ➜

6. KWFinder

Covers both traditional and competitor keyword research to help you find long-tail keywords with low SEO difficulty.

Additional details about KWFinder:

Businesses using KWFinder:

7. Alexa

A virtual assistant AI technology developed by Amazon, first used in the Amazon Echo smart speakers developed by Amazon Lab126.

Additional details about Alexa:

Businesses using Alexa:

8. Surfer seo

A cloud-based on-page optimization tool that allows you to analyze and compare your own pages against what currently ranks in the SERPs.

Additional details about Surfer seo:

Businesses using Surfer seo:

62 successful businesses are using Surfer seo ➜

9. Rankmath

WordPress SEO plugin will help you rank higher in search engines.

Additional details about Rankmath:

Businesses using Rankmath:

10. clearscope

Help you produce relevant, high quality content that attracts more search traffic.

Additional details about clearscope:

Businesses using clearscope:

11. VidIQ

VidIQ guides you on your path to growing your channel with strategies and tools to build a loyal following.

More About VidIQ

VidIQ helps you free up more time to create content. With tools like the "Compare Views" tool, you can track the speed of any video on YouTube and compare it to any video or any channel to get the best real-time feedback on your content’s performance and how to amp it up.

Pricing Details

Free Option. Plans starting at $7.50/mo

Additional details about VidIQ:

Businesses using VidIQ:

12. SpyFu

A cloud-based marketing tool designed for businesses of all sizes. Key features include SEO performance analysis, API access, keyword rank tracking, SERP analysis and more.

Additional details about SpyFu:

Businesses using SpyFu:

13. Agency Analytics

Create custom dashboards for SEO, PPC, social, email and more.

Additional details about Agency Analytics:

Businesses using Agency Analytics:

14. RavenTools

A technical SEO focused software program that focuses on site audits, rank tracking and reporting.

Additional details about RavenTools:

Businesses using RavenTools:

15. SERanking

A cloud-based platform for SEO and online marketing professionals that provides a complete set of tools for comprehensive.

Additional details about SERanking:

Businesses using SERanking:

16. SEO ranger

Ecommerce SEO plugin for online stores.

Additional details about SEO ranger:

Businesses using SEO ranger:

17. The hoth

A white label SEO service built specifically for agencies, in-house SEOs, and affiliates.

Additional details about The hoth:

Businesses using The hoth:

18. Benchmark Hero

Improve your SEO, marketing & shopping experience.

Additional details about Benchmark Hero:

Businesses using Benchmark Hero:

19. Sitebulb

A desktop website crawler that delivers instantly actionable insights and intuitive data visualizations.

Additional details about Sitebulb:

Businesses using Sitebulb:

20. Majestic SEO

Used for evaluation of link profiles for your own sites

Additional details about Majestic SEO:

Businesses using Majestic SEO:

21. Accuranker

A solution for the rank tracker, provides daily and on-demand rank tracking for the keywords on Google and Bing Organic search.

Additional details about Accuranker:

Businesses using Accuranker:

22. Construct Media

International Architectural Visualization company that provides CG Images for UK/ USA/ Africa .

Additional details about Construct Media:

Businesses using Construct Media:

23. Logical Positions

A premier PPC management company and digital marketing agency offering Google Ads management, SEO services, and more.

Additional details about Logical Positions:

Businesses using Logical Positions:

24. SEO Samba

Helps franchises, small businesses, etailers and enterprises build, manage and optimize websites for top search engine performance.

Additional details about SEO Samba:

Businesses using SEO Samba:

25. Unamo

A powerful marketing suite that will let you unleash your full potential.One platform. Many solutions.

Additional details about Unamo:

Businesses using Unamo:

26. SiteGuru

Helps you Improve your website in just a few minutes. It crawls and analyzes your website for broken links, slow pages, suboptimal meta tags, invalid HTMLs, and so much more! Additionally, its weekly reports will help you stay on top of your content, resulting in more SEO traffic and happier users.

Additional details about SiteGuru:

Businesses using SiteGuru:

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.