I Help Aspiring Authors Write Books And Generated A Record $800K Of Sales Last Month [Update]
This is a follow up story for Platypus Publishing. If you're interested in reading how they got started, published over 6 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
Hi! I’m Matt Rudnitsky – founder of Platypus Publishing. While I started out as a ghostwriter and book coach, I’ve honed in on a flagship online course that now accounts for nearly 100% of our revenue: The Punchy Books Accelerator.
We teach aspiring nonfiction authors how to turn their vague ideas into one-of-a-kind, successful books (from start to finish – idea to launch). On a slow week, we publish five books.
After nearly a decade of scraping by as a freelancer, the Facebook ads + webinar model has turned a glorified side hustle into a multimillion-dollar business. We topped $3M in revenue in 2022 in the first year of the offering and are growing at an insane rate. Last month’s sales were $832,687. The numbers still feel surreal, and my one-man operation now supports three incredible full-time employees.
You need to do things that sound absurdly unscalable (for example, offering 1-on-1 calls with the founder for new customers) – to go from 0 to 1.
Check this out for...
