Perch

Perch Update: How We Grew To $1M/Year And Recently Raised $4M In Series A Funding

Alex Leduc
Founder, Perch
$80K
revenue/mo
1
Founders
20
Employees
Perch
from Toronto, ON, Canada
started June 2018
$80,000
revenue/mo
1
Founders
20
Employees
market size
$1.2B
avg revenue (monthly)
$50M
starting costs
$11.7K
gross margin
90%
time to build
210 days
growth channels
SEO
business model
content-library
best tools
Google Analytics, Jira, Slack
time investment
Full time
pros & cons
39 Pros & Cons
tips
1 Tips
Discover what tools recommends to grow your business!
email
social media
productivity
analytics
design
Discover what books Alex recommends to grow your business!

Hello again! Remind us who you are and what business you started.

Hi again! My name is Alex Leduc and I’m the Founder and CEO of Perch. You can check out our original starter story here. We’re a mortgage tech company based in Toronto, Canada and we offer our service to all provinces across the country. At Perch, our mission is to empower Canadians on their homeownership journey to build wealth through real estate. We love helping buyers become homeowners, and helping homeowners optimize their finances and grow their wealth.

Our mortgage platform combines customized insights with educational content to enable our users to truly understand the optimal path to becoming a homeowner or ways they can leverage existing home equity. For home buyers, Perch provides an optimized path to home ownership and a holistic solution where users can get pre-approved for a mortgage, get a real estate agent, pick the right mortgage, get a lawyer, and close their deal.

Homeowners can maximize wealth through proactive analytics that focuses on minimizing the cost of debt by...

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