Penny Portrait Update: How We Improved Packaging And Sold Over 8,000 Kits

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Maury McCoy

Founder, Penny Portrait

$500

revenue/mo

Founders

Employees

Penny Portrait

pennyportrait.com

from Austin, Texas, USA

started March 2008

$500

revenue/mo

Founders

Employees

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Want more updates on Penny Portrait? Check out these stories:

1. Penny Portrait Update: How We Sold Over 8,000 Kits (2021) ➜

2. Starting A Business Selling Portraits Made of Pennies (2019) ➜

3. How I Found New Sales Channels For My Product Made Of Pennies (2020) ➜

This is a follow up story for Penny Portrait. If you're interested in reading how they got started, published over 6 years ago, check it out here.

Hello again! Remind us who you are and what business you started.

My name is Maury McCoy, I’m the creator of the Penny Portrait Kit. This kit allows anyone to create a unique portrait of Abe Lincoln out of old pennies they have lying around. It’s a fun experience and the final work of art is a stunning conversation starter you can hang on your wall. You can be guaranteed it will be worth at least $8.46. (It takes 846 pennies.)

So far we’ve sold over 8,000 kits and have them on display at the U.S. Mint, Lincoln’s Presidential Library, the Money Museum, etc. It’s more than just an 18 x 24 poster, it’s also an immersive learning experience about coins, art, history, etc.

We include a booklet with info about coin collecting, Lincoln history, and chemistry experiments you can do with pennies, and even include a collectible 1943 steel penny with each kit.

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