How We've Grown Our Business Over 20% Through Word Of Mouth
This is a follow up story for Ashland Leather. If you're interested in reading how they got started, published over 6 years ago, check it out here.
Hello again! Remind us who you are and what business you started.
My name is Phil Kalas. I am the co-founder of Ashland Leather Co. in Chicago, Illinois. It’s great to be invited back to Starter Story.
At Ashland, we handcraft premium men’s leather wallets that are guaranteed for a lifetime. All of the wallets and leathers are made using old-world techniques and are designed to improve with age. We are very much a local business in the sense that everything is made in Chicago. We use leather exclusively from the famous Horween Leather Co. in Chicago. Horween Leather has been in continuous operation in Chicago since 1905. Ashland leather started a meer 106 years later in 2011. All of our items are also crafted in Chicago. Leather is a passion for me. I love the sensory characteristics of leather. The look, feel, texture, luster, and even smell of the leather is why I developed a wallet to carry with us all day and every day.
Since we last chatted our business has grown significantly. About 20% from last year. Almost all of the growth has been organic via word of mouth. A lot of this has been from a new effort I am making to put up daily videos on YouTube. Further, Ashland Leather is no...
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
