How This Entrepreneur Turned His Blog Into an 8-Figure Software Business with 46,000 Customers

Updated: November 19th, 2023

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  • In 2012, Clay Collins and Tracy Simmons established Leadpages, a website & landing page software company in Minneapolis, Minnesota.
  • This firm enables small businesses and do-it-yourself marketers to convert more clicks into customers by providing simple conversion tools such as landing pages, websites, pop-ups, and alert bars.
  • LeadPages grew into an 8-figure SaaS business in just over three years.
  • Three years after its launch, Leadpages had 46,000 customers and attracted $38 million in venture financing.
  • Leadpages was acquired by Redbrick, a Canadian software corporation in Victoria, British Columbia.
  • The brand has an annual revenue of $18 million, 40+ employees, and over 40,000 users.

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