Janeen Brown


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Janeen Brown is a Canadian entrepreneur. Janeen started Balloon Haus LLC in 2018 and is based in Toronto, Atlanta, Fort Lauderdale .[1]

Janeen Brown, founder of Balloon Haus LLCJaneen Brown, founder of Balloon Haus LLC

Company

Balloon Haus LLC

Career

Early Career

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Balloon Haus LLC

Janeen started Balloon Haus LLC in 2018. They detail the beginnings of their company in their Starter Story interview: [1]

Q: How did you get started on Balloon Haus LLC?

I’ve always had quite the entrepreneurial spirit, always thinking of the next best idea which is how my first business was created - a non-profit focused on helping young women, followed by an employee concierge, I started with my father Jeluxxe Lifestyle Solutions. I was always intrigued to hear about others’ journeys and how they became full-time entrepreneurs but never thought I’d get there but here I am, thanks to Balloon Haus INC. As well as, reading and learning have always been an interest of mine, which is why I was able to start this β€œlittle balloon company.”

Balloon Haus was a random idea that turned a successful business. A client from one of my other companies was looking for balloon decor and my assistant agreed to help with finding a vendor. This was much harder than we thought it would be and with no luck, we turned to youtube and figured out how to create the requested installation ourselves and the rest was history. I registered the business the same day, contacted my father and he told me, β€œthis was the best decision you have ever made.” This was the only validation that I needed to know, this was going to be a successful business.

DO NOT TAKE ON A DIFFICULT CUSTOMER. If you notice communicating with the customer from the beginning is not easy - do not continue as you will regret it and most likely end up with an unhappy customer by the end of the transaction.

I had 0 expertise in this industry and everything I’ve learned has been self-taught up until recently. When we first opened, I was still working my full-time job at an Ad agency while operating a non-profit and another business part-time. Although the start-up costs are minimal, it is NOT an easy business especially now that there are A LOT of competitors which include a lot of mom and pop (home-based) companies. Our day to day costs are much more than the average balloon designer as many works alone, don’t charge tax and are willing to negotiate. However, your team’s talent speaks wonders and will attract the right target audience.

As social media continues to gain popularity, people are always looking for the next best backdrop for the perfect picture and talked about the event. This can explain why the balloon industry has spiked and there are so many new balloon companies popping up. This is why attending frequent balloon training is crucial as this will determine the success and revenue generated. We strive to remain different from the type of installations we create which is why we are able to have multiple client installations daily.

At the time of opening, I was in a good place financially as my career was paying me well and my parents were quite supportive, providing any assistance when needed.

Source [1]

References

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