How I Started A Media Relations And Storytelling Company
Hello! Who are you and what business did you start?
Hi, I’m Ariella. I’m from Washington, D.C., and I currently live in West Village, Manhattan. In my past lives, I was a speechwriter at the Department of Justice, the youngest public relations hire at Uber, a professionally-trained ballerina, and founder of an organization that connected employees in duress to employment attorneys. Today I’m founder and CEO of Lioness, a storytelling company that brings untold stories to light and democratizes everyday people’s access to the news media.
Lioness is a conduit to the media for startups, corporations, non-profits, and individuals. The “strategies” side of our business tells stories of enterprise clients that range from childcare tech startups and electric vehicle companies to employment law firms and political nonprofits. We have been behind product launches that have led to products finally gaining traction, opinion articles arguing for the merits of certain legislation or in support of much-needed cultural shifts, and social media campaigns that have built up grassroots momentum and shifted public conversations.
The “stories” side of Lioness focuses more on the stories of individuals, including whistleblowers...
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
