1,000+ Catchy Private Snorkel Tour Business Names

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Updated: June 10th, 2025

So, you've come up with the perfect private snorkel tour business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your private snorkel tour business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best private snorkel tour business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your private snorkel tour business.

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AI Private Snorkel Tour Business Name Generator

Want to come up with your own unique company or brand name?

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Ideas

Catchy private snorkel tour business name ideas

The Scuba Diva
Underwater King
Splashy Tour
Magic Works
Dip a Lip
The Scuba Stroke
Fine Life
The Teen Swimmer
The Marine Life
Hello, Aquatic
Lifeline
The Submarine
The Scuba Life
Watery Tours
The Hydrographic
The Sea Diver
Snorkeling
Together Tours.
Glimpse
Sea Vessels
Salt Water
High Tide Tours
Better Journey
Shiny Sea
The Natural Aquatic
The Paddle Co.
Just Saying Scuba
The Sea Surfer
The Brave Man
Dive Art
Marine Bloom
Efficient Snorkeling Co.
The Diving Plan
City Upturned
The Dive Boat
Hydro Dip
Trip to Dip
Fortune
Deep Blue Sea
Seawaves Trading
Take A Dip
The Sea Mate
Water Friendly
Sail The Sea
Adventure Co.
The Blue
Water Splash
Happy Surfer
Sea Is Calling
365 Ways
East West Summer
Savior
The Sorter Diver
Under The Water
We Create Memories
Water Box
Cassette
Bubble
Water Gadgets
Water Case
Unit
Beautiful Marine
The Big Sea
Quality Scuba
Wet
Perfect Snorkel Diver
The Good Diver
Rectangle
The Short Trip Co.
Own Sea Co.
Higher
Finest Paddling
Same Sun
Glass Box
Shuffle
GreatSnorkeling
PoweredBoat
Interesting Snorkelling
Aquatic Co
RetractableSnorkel
Fair Snorkelling Group
Compare Tour
Snorkel Diving Group
Excellent
The Better Swimming
Leading
Easy
Skiff Spot
The Fabulous
Formal Snorkel
Fair Swimming
The Fabulous Bushwalking
Spectacular Spearfishing
Italian Duty Tour Spot
The Bottomed
First Swim
Harnessing Snorkeling
The Fair Swimming
Subsequent
FishingBoat
UsualTour
The Spectacular
Spectacular Surfing
Dutch Kayak
Popular Waterskiing Place
Fare Tour
Slaughtered Underwater
Scatter Underwater
Superb Swimming Group
Hardening Snorkeling
The Spectacular Swimming
Superb Sightseeing Place
WonderfulSnorkeling
Daily Spearfishing Place
Guided
World Seafloor
Excellent Kayaking Trading Co
Fine Sightseeing Spot
Pro Tour Of Duty Collective
Big Bummer
Sightseeing Trading Co
Decent Paddling Group
Wonderful

Creative private snorkel tour business name ideas

Gardening Snorkeling
Terrific Canoeing
The Fine Canoeing
The Swift
Popular Parasailing
GrandTour
Fantastic Paddling Trading Co
Submerged Collective
Superb Bushwalking Collective
Popular Snorkelling Spot
Finest Parasailing Place
The Next Gravy Boat
Popular Paddling Co
DecentSnorkeling
The Guided
Refer Tour
Aquatic Co
Popular Sightseeing Place
Sightseeing Place
The Excellent Snorkelling
The Empty Sailboat
Seabed Collective
The Good Snorkelling
Big Barca
Wonderful Snorkelling Pro
SurfBoat
Encircling Snorkeling
The Narrow
Single Swim
The Spectacular Parasailing
Core Tour
FirstSnorkel
SpectacularSnorkeling
First Breather Spot
Foreign
Great Snorkelling Co
First
Great circle Snorkel
Exciting Canoeing Co
Wonderful Kayaking
Rowing Kayak Co
The National Circuit
Large
Superb Snorkelling Group
Italian Duty Tour Spot
Wetsuit Group
Superb Sightseeing Place
Cordial Snorkel
Built Battleship
Dinghy Collective
Where Tour
Built Motorboat Spot
Paddling Pro
Long Swim
Fantastic Bushwalking Spot
Easy Spearfishing Spot
Popular Snorkel Diving Pro
Fare Tour
Porcelain Speedboat Spot
The Built
Own Swim Group
GreatSnorkeling
Speedboat Group
Great Kayaking Trading Co
First Wetsuit
Leading Dinghy Trading Co
Fair Swimming
Bushwalking Place
Wooden Kayak Trading Co
Dot her Underwater
FishingBoat
The Air Submersible
Decent Waterskiing
Fabulous
Fair Parasailing Co
Snorkelling Co
Aquatic Trading Co
Superb Snorkel Diving Spot
Clear Tour
Flat Vessel Collective
Stop
The Own
Spectacular Surfboarding
Snorkelling Pro
Superb Snorkelling
Better Spearfishing Co
FabulousSnorkeling
Heavy Gravy Boat Spot
The Spectacular
The Good Spearfishing
Interesting Snorkel Diving Co
Parasailing Spot
The Whale
DailySnorkeling
The First
Air Undersea
Market gardening Snorkeling
Fine Sightseeing Spot
Subaqueous Place
Dutch Kayak
The Recent Go
The Wonderful Sightseeing
The Rowing
The Best Snorkelling
Air Seabed Collective
FrailBoat
Superb Snorkel Diving
The Circular
Third Turn
Hurdling Snorkeling
Go Spot
Easy Waterskiing Trading Co
Cleaner Swim Spot
The Finest
Interesting Paddling Trading Co
The Daily
Second
Triumphant Traveling
The Extended Duty Tour
Popular Snorkel Diving Trading Co
The Single Scuba
Spearfishing Trading Co
Fair Snorkelling Group

Learn more about starting a private snorkel tour business:

Where to start?

-> How much does it cost to start a private snorkel tour business?
-> Pros and cons of a private snorkel tour business

Need inspiration?

-> Other private snorkel tour business success stories
-> Marketing ideas for a private snorkel tour business
-> Private snorkel tour business slogans

Other resources

-> Private snorkel tour business tips

Funny Private Snorkel Tour Business Names

The Fabulous
The Northern
Excellent Paddling Place
The Daily
Fair Paddling
Heavy Kayak Group
Same Yacht Place
Submarine Gravy Boat Trading Co
The Week
Porter Underwater
Canoeing Spot
Paddling Place
Tiny Motorboat Group
Triumphant Term Of Enlistment
Fantastic Paddling Trading Co
Fair Waterskiing
Long Swim
The Bottomed
Aquatic Group
Spectacular Surfboarding
The Triumphant
World Seafloor
The Built
The Wonderful
Underwater Bushwalking Co
Decent Spearfishing Spot
Triumphant Trip
Aquatic Trading Co
The Extended Duty Tour
Kayaking Trading Co
Bottom Kayak
ProTour
Snorkelling Pro
Sailboat Place
GoodSnorkeling
Royal Enlistment Collective
The Circular
World Seafloor Collective
Fair Snorkelling Group
Spectacular Swimming
Quarter Underwater
The Country Term Of Enlistment
The World Seabed
Fair Parasailing Spot
Surface
GreatSnorkeling
New Snorkel Breather Co
Speedboat Pro
Pleasant Hitch
Paddling Pro
Pedestrian Spell Spot
Decent Spearfishing Place
Burdening Snorkeling
The Easy
The First
Seafloor Collective
FishingBoat
The Brief Tour Of Duty
Submersible Group
The Overturned Sailboat
Great
Superb Sightseeing
Oared
Popular Snorkel Diving Trading Co
Speedboat Group
Clear
Wetsuit Spot
Stop
Bar Tour
Fantastic
Long
The Spectacular
Fine Canoeing Group
Underwater Snorkel Diving Group
Superb Snorkel Diving
Spectacular Sunbathing
The Air Subsurface
The Better Paddling
Outstanding Snorkel Diving Pro
Daily Paddling Spot
Popular Snorkelling Spot
Fair Snorkelling Place
Vessel Spot
Extensive Trip Group
Underwater Swimming Co
Terrific Snorkelling
The Hour
CleanerSnorkel
The Superb Paddling
The Surface Seafloor
SlowBoat
Speedboat Collective
Third Travel
SurfBoat
Third Turn
The Decent Waterskiing
World Submersed Trading Co
Good Waterskiing Group
Market gardening Snorkeling
Wonderful
Mouth Swim Place
Wetsuit Co
SameBoat
Dutch
Seabed Place
Fabulous
Wetsuit Group
Breather Group
Popular Parasailing
Best Canoeing
Long Spell
SingleSnorkel
Golden Skiff Spot
Terrific Kayaking Collective
Triumphant Turn
Daily Snorkel Diving Place
Single Breather Spot
Formal Snorkel
Foot Breather Co
Terrific Swimming Place
Official
Turn Collective
Trip Co

Cool private snorkel tour business name ideas

Pleasant Hitch
World Submerged Co
Hurdling Snorkeling
Air Seabed
Famous
ExcellentSnorkeling
The Easy Snorkelling
Daily Swimming Group
Great
Narrow Skiff Group
Trip Spot
The Great Sightseeing
The Circular
Single Spearfishing
The Interesting Spearfishing
The Fine Canoeing
The Surface Submersible
The Fantastic Bushwalking
The Good Snorkelling
Triumphant Travelling
Cleaner Swim Spot
Terrific Kayaking
Terrific Kayaking Collective
Huge Gravy Boat
InterestingSnorkeling
Superb Surfcasting
Good
Exciting Snorkel Diving Pro
Outstanding
Aquatic Spot
Better Spearfishing
Surfacing Snorkeling
The Better Swimming
Easy Waterskiing Trading Co
The Single Schnorchel
Week Circuit
Golden
Speedboat Group
Underwater Waterskiing Co
The Spectacular Parasailing
Sorting Snorkel
Superb Waterskiing Trading Co
Decent Waterskiing
The Bottom
Fine Canoeing Group
Long Swim
Light Sauceboat Group
Superb Canoeing
Cordial Snorkel
RapidTour
The Fantastic Paddling
Huge Gravy Boat Group
Outstanding Sightseeing Collective
Excellent Kayaking Spot
Inflatable
Superb Swimming Group
The Fabulous
Seafloor Co
Spearfishing Place
Submerged Collective
Great Snorkelling
Fine Canoeing Pro
Stop
Sightseeing Pro
Canoe Spot
Fine Bushwalking Pro
Triumphal Travel
Triumphal Turn
Career Tour
Speedboat Collective
Single Snorkel Breather
Marketing Snorkeling
Metacarpal Snorkel
Father Underwater
Single Swim
The Successful Turn
Triumphal Travelling
Encircling Snorkeling
Fair Parasailing Co
The Third
The Great
Air Subaqueous Spot
BestSnorkeling
Triumphant Travel
The Interesting Itinerary
Single Sting Ray
Heartening Snorkeling
Triumphal Traveling
The Decent Waterskiing
Spectacular Surfboarding
Snorkel Diving Pro
HeavyBoat
Big Bateaux
World
Wonderful Paddling
The Finest Kayaking
Grand Go
Infer Tour
The Easy
Golden Skiff Spot
Landscape gardening Snorkeling
Interesting Snorkelling
Spectacular Parasailing Group
Fine Canoeing Co
Formal Snorkel
FirstTour
Tour Of Duty Spot
New
Free Paddle
FreeSnorkel
FabulousSnorkeling
Subaqueous Place
The Rowing
Official
Vessel Trading Co
ExtendedTour
First
Fabulous Snorkel Diving Group
The Big
Marveling Snorkeling
World Subaquatic Pro
Smaller
Arctic circle Snorkel

Unique private snorkel tour business name ideas

LadenBoat
Paddling Group
Seabed Place
Excellent Kayaking Trading Co
Terrific Paddling Collective
Finest Bushwalking Place
The Torpedo Speedboat
Subaqueous Trading Co
Fine Snorkel Diving Pro
The Wonderful Sightseeing
Superb Snorkelling Group
Kayak Spot
Bother Underwater
SameBoat
Superb Spearfishing
Own Wetsuit Co
Swimming Group
Bushwalking Place
HourTour
Month Circuit Co
Beautiful Bateaux
Superb Bushwalking Co
Kayaking Trading Co
Telemarketing Snorkeling
Rowing Kayak Co
The Beautiful
Daily Paddling Spot
Skiff Co
Underwater Swimming Co
Fine Paddling Group
The Grand
Retractable Schnorchel Trading Co
DailySnorkeling
The Air Subsurface
The Best Snorkelling
Big Barca
Breather Group
Terrific Snorkelling
World Submersed Trading Co
The Extended
LongSnorkel
Waffle Snorkel
Vessel Spot
Best Canoeing
Interesting Paddling Trading Co
Finest Parasailing
Seafloor Collective
Snorkelling Pro
Surface Submersible Spot
Empty
Swift Kayak Co
Terrific Parasailing
The Foot
Fine Kayaking Spot
Circuit Trading Co
UnderwaterSnorkeling
Easy Spearfishing Spot
Daily Paddling
Better Waterskiing Spot
Huge Kayak Pro
The Wonderful Kayaking
Wonderful
TonBoat
Guided
SuperbSnorkeling
The Ton
NextBoat
The Popular Swimming
Underwater Bushwalking Co
The Exciting
Triumphal Tour Of Duty
Single Schnorkel
Tier Tour
Decent
Fantastic Parasailing Trading Co
Clear
Jar Tour
Purchasing Snorkeling
Free Scuba
The Wonderful
The Excellent Snorkelling
Mouth Wetsuit Trading Co
The Air Seafloor
Triumphant Turn
Door Tour
Worshipping Snorkeling
First Snorkel Breather Place
Decent Spearfishing Place
Bottom Board
The Powered
Better Bushwalking Place
Market gardening Snorkeling
Underwater Snorkel Diving Group
Big
Skiff Collective
Finest Parasailing Place
Triumphal Trip
Fabulous Kayaking Place
Cleaner Paddle
Terrific Canoeing
Interesting Turn Collective
Built Barca
Popular Parasailing
Go Spot
Fine Sightseeing
Paddling Place
Clear Tour
The Extensive Go
Better
Pro Tour Of Duty Collective
Fair Swimming Spot
Same
Fantastic Paddling Trading Co
Superb Surfing
The Country Term Of Enlistment
Spell Pro
Canoeing Spot
Wooden Kayak Trading Co
Sea Motorboat Trading Co
Exciting Spearfishing Trading Co
Determining Snorkeling
Fantastic Bushwalking Spot
Finest

Cute private snorkel tour business name ideas

The Long
The Triumphant
Spectacular Sunning
Gardening Snorkeling
Own
AirUnderwater
Decent Spearfishing Spot
Outstanding Sightseeing
Superb Sunbathing
Interesting Snorkel Diving Co
Fair Spearfishing
Great Kayaking Trading Co
Beautiful Bottle
The Surface Submerged
Spearfishing Spot
Sightseeing Trading Co
Surf
Daily Snorkelling
The Fine Snorkel Diving
World Aquatic
WonderfulSnorkeling
PoweredBoat
Great Spearfishing Place
Daily Swimming Collective
World Submerged Group
Great Sightseeing
Subsurface Spot
PopularSnorkeling
Beautiful
Triumphant Term Of Enlistment
Kayaking Collective
OwnSnorkel
Interesting Canoeing Trading Co
Canoeing Trading Co
The Northern
Submerged Pro
The Better
Undersea Group
The National Circuit
The Surface Seafloor
Confer Tour
SurfBoat
The Extended Duty Tour
BetterSnorkeling
The Decent
Popular Kayaking Co
Duty Tour Group
Snorkel Breather Place
Better Snorkelling Co
Snorkel Diving Co
OutstandingSnorkeling
Hour circle Snorkel
Schnorchel Spot
Kayak Trading Co
Slaughtered Underwater
Great Spearfishing Pro
Falter Underwater
Pedestrian Spell Spot
Surface Submersible Collective
Foot Paddle Place
Porcelain Kayak Pro
Scuba Trading Co
The Fantastic
The Spectacular
ProvincialTour
The Better Paddling
Exciting
Extended Turn Group
Single Scuba Dive
Free Windsurf
The Daily Parasailing
Old Canoe Co
Snorkel Diving Collective
Retractable Schnorchel
Spectacular Sightseeing
Popular Canoeing Collective
The Third
Interesting Paddling
Where Tour
Great Kayaking Spot
Submersed Place
Decent Swimming Place
The Recent Go
Submarine Gravy Boat Trading Co
The Single
Dot her Underwater
The Walking
Swimming Collective
Fantastic Kayaking
Great Sightseeing Spot
Great circle Snorkel
Excellent Kayaking Co
Royal Enlistment Collective
Popular Snorkelling Spot
Kayak Co
Vertical circle Snorkel
Great Paddling Place
Spectacular Bushwalking
Circular Go Co
The Superb Bushwalking
Harnessing Snorkeling
Better Sightseeing
Surface Submerged Trading Co
Popular Kayaking
Exciting Waterskiing Trading Co
The Great Waterskiing
TerrificSnorkeling
Hitch Place
Snorkel Diving Group
Daily Bushwalking
CleanerSnorkel
Surf Dinghy
Flat Vessel Collective
Amorphous Snorkel
Paddling Co
Shortcoming Snorkeling
Great Snorkelling Co
War Tour
Fabulous Snorkelling Place
Coral Snorkel
The New
Porcelain Speedboat Spot
Excellent Bushwalking Group

Clever private snorkel tour business name ideas

Popular Paddling Co
Spectacular Paddling Place
Wander Underwater
The Rapid
The Finest
Refer Tour
Pardoning Snorkeling
The Great Kayaking
Good Waterskiing Group
The Own
Fair Swimming
Jolly
ClearSnorkel
Disheartening Snorkeling
FishingBoat
Foot
Large
Scuba Dive Place
Superb
Adhere Tour
Fair
Trip Pro
The Fine
Spectacular Snorkel Diving Trading Co
Underwater Sightseeing Pro
SpectacularSnorkeling
Worsening Snorkeling
Harvesting Snorkeling
Daily Snorkel Diving Place
Porter Underwater
Southern Tour Of Duty
Bottomed Boatman
Snorkelling Place
Big Board
Triumphant Travels
Formal Snorkel
Superb Sightseeing
The Daily Bushwalking
Triumphal
Share Tour
Burdening Snorkeling
The Fabulous Bushwalking
First Wetsuit
Easy Bushwalking
The Terrific Kayaking
Paddling Collective
Aquatic Co
Duty Tour Collective
First Hitch Group
Built Motorboat Spot
The World
The Decent Snorkelling
The Brief Tour Of Duty
Fair Snorkelling Group
Waterskiing Group
Fantastic
Official Go
Day Itinerary Group
Western
Snorkel Breather Trading Co
Third Tourist
FineSnorkeling
Free Scuba Group
Darkening Snorkeling
The Easy Sightseeing
The Air
Minute
Circuit Collective
UsualTour
The Excellent
The Wooden
Fabulous
Sightseeing Place
Underwater
Triumphant Tour Of Duty
Enlistment Place
Canoeing Collective
Superb Stargaze
Spearfishing Group
Easy Parasailing Group
Superb Sightseeing Place
The Outstanding
The Superb Kayaking
TorpedoBoat
Single
Daily Spearfishing Place
Sauceboat Co
New Snorkel Breather Co
Easy
Collapsible Dinghy
The Air Submerged
Exciting Sightseeing Co
Good Canoeing Group
Third Trips
Rapid Trip Trading Co
The Outstanding Kayaking
The Daily
Better Canoeing Trading Co
MouthSnorkel
Popular Spearfishing
Terrific Swimming Place
The Mouth
Faulter Underwater
Submersed Co
Fast Yacht Co
Exciting Parasailing Place
RoyalTour
The Next Gravy Boat
The Nice
Beautiful Sailboat
The Easy Paddling
The Fine Kayaking
GrandTour
Carpeting Snorkeling
Excellent Paddling Spot
Fine
Superb Snorkelling
The Foot Schnorchel
Triumphant Traveling
The Royal
Surface
Skiff Group
Fantastic Sightseeing

Best private snorkel tour business name ideas

Fine Swimming
The First
Sailboat Place
Snorkel Diving Trading Co
Popular Snorkel Diving Trading Co
Smaller Underwater
The Surface
Submerged Place
Sightseeing Group
Big Bummer
Dutch
Popular Sightseeing Place
Bar Tour
Better Spearfishing Co
DecentSnorkeling
The Popular Spearfishing
Turn Co
The Week
Wonderful Swimming
Long Spell
Spectacular Swimming
The Flying
The Superb Paddling
RowingBoat
Exciting Kayaking
Missionary
Best Kayaking Spot
Marshaling Snorkeling
Forfeiting Snorkeling
Single Scuba Diver
The Good
Wetsuit Co
Bottom Kayak
Paddling Pro
Popular Parasailing Trading Co
Fair Kayaking
The Swift
Finest Canoeing
The Good Spearfishing
Cornhusking Snorkeling
Sea turtle Snorkel
Er Tour
Collapsible Dinghy Collective
Gravy Boat Group
Continental Hitch
Bottom Vessel
Hitch Group
Underwater Spearfishing Trading Co
Subsequent
The Air Submersible
Schnorkel Group
Superb Surfboarding
Parasailing Group
Long Scuba Dive Trading Co
Whale Dinghy Spot
Boxer Underwater
The Best Swimming
Spectacular Snorkel Diving
The Surf
SlowBoat
Kayak Place
FantasticSnorkeling
Submersed Trading Co
The Best Sightseeing
The Entire
Whale Motorboat
Great Spearfishing
The Little
Mouth Wetsuit Group
Snorkelling Group
Aquatic Group
The Fabulous Waterskiing
The Fair Kayaking
Foreign
Seabed Collective
Skiff Spot
Schnorkel Collective
SubmarineBoat
Spectacular Surfing
Complete
Built Battleship
Bottom Barge
Retractable Snorkel Breather
The Air Subaqueous
The Golden
Spectacular Stargaze
Triumphant Tourist
The Grand Spell
The Triumphal
RetractableSnorkel
Parasailing Place
SouthernTour
City Duty Tour Group
Leading Dinghy Trading Co
The Second
Fine Sightseeing Spot
The Wonderful Snorkelling
SingleSnorkel
The Underwater Snorkelling
Kayaking Pro
The Retractable
National Tour Of Duty Group
Daily
Gear Tour
GoodSnorkeling
Leading
FastestBoat
World Subaqueous Collective
Retractable
Extensive Trip Group
EducationalTour
The Popular
Nice Sauceboat
Decent Paddling Group
Snorkel Breather Co
Outstanding Sightseeing Co
The Fine Swimming
Western Trip Co
The Terrific Parasailing
Big Bridge
Fertile Snorkel
The Good Canoeing
Fair Paddling

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Private Snorkel Tour Business:

Simple is always better

This means a few different things. Your private snorkel tour business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your private snorkel tour business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Private Snorkel Tour Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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