1,000+ Best Men's Grooming Company Names

Updated: June 10th, 2025

So, you've come up with the perfect men's grooming company idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your men's grooming company stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together a list of the best men's grooming company ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your men's grooming company.

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Ideas

Catchy men's grooming company name ideas

  • White Disentangle
  • The Stubby
  • MattedHair
  • Enormous
  • Sweep Group
  • The Fake
  • Each Place
  • Light Face Fungus Pro
  • Grown
  • Manful Pro
  • Crew Collective
  • AdolescentMale
  • Defer Hair
  • Wet
  • Bristling Braids
  • The Smooth
  • The Mature
  • Big Goatee Collective
  • HandsomeBeard
  • Unkempt Haircloth Collective
  • The Carved Search
  • The Back
  • Virile Manly Trading Co
  • Hairdo Spot
  • Thick Sweep Spot
  • Cut Haircut Co
  • Haircut Place
  • The Dishevelled Beard
  • Skin Group
  • The Slight
  • Blonde Barbe
  • ScrubbyBeard
  • Comb Out Trading Co
  • Blue Barbe
  • ResidentMale
  • Handled Search Spot
  • Celluloid
  • NormalMale
  • Cut
  • Coarse
  • The Stringy Tomentum
  • Human Priapic Group
  • Silky Haircut Trading Co
  • GoldHair
  • Explore Hair
  • Everyone Spot
  • Car Hair
  • Carved Clippers
  • Finetoothed
  • Grown Antheral
  • All
  • The Fine
  • The Forked
  • The Grey
  • Thick Inspect Place
  • Lone
  • Senior Virile Collective
  • The Genetic
  • Golden Goatee Co
  • Drone Ransack Spot
  • Juvenile Manly
  • Word Beard
  • The Yellow
  • Tall Wipe
  • Pale Tomentum Co
  • BleachedHair
  • Gard Beard
  • Mature Manful
  • LengthHair
  • The Ranking
  • Barred Beard
  • All Place
  • Broken
  • Normal Manlike Spot
  • The Scanty
  • OnlyMale
  • Neat Byssus Co
  • Huge Comb Out
  • FlaxenHair
  • Businessmen Group
  • BristlingBeard
  • Whiskers Collective
  • Blond Balding
  • The Curly Wig
  • Soft Barbara
  • The Auburn
  • Immature Manlike Co
  • Each Spot
  • TawnyHair
  • All Spot
  • Haircut Trading Co
  • Sparse Byssus Collective
  • Powdered Hairdo Collective
  • Mature Manlike
  • Hair Scavenge Collective
  • Year
  • Wig Collective
  • Flaming Goatee Trading Co
  • Tail Ransack Trading Co
  • Stringy
  • The Abundant
  • Crew Group
  • Braided Beard Group
  • Hoary Face Fungus Spot
  • Prefer Hair

Creative men's grooming company name ideas

  • Required Beard
  • Red
  • Small Ransack Group
  • Businessmen Trading Co
  • Vandyke Place
  • Duo Group
  • The Gendered
  • The Silken
  • Thick Sweep Spot
  • Celluloid
  • Silvery
  • Haircut Place
  • The Sparse
  • The Genetic
  • GoldenHair
  • BushyBeard
  • Virile Group
  • The Quick
  • The Rough
  • Agents Place
  • The Back
  • Steer Hair
  • Each Group
  • The Ornamental Ransack
  • Hairbreadth Pro
  • Everyone Collective
  • Pale Tomentum Co
  • Clean Combis
  • Manlike Group
  • White Sweep
  • Tail Coxcomb
  • UnkemptBeard
  • Young Begetting Place
  • The Ranking
  • Unkempt
  • Everyone Group
  • The Stubby
  • Manful Trading Co
  • Explore Hair
  • The Tangled
  • TerritorialMale
  • BristlingBeard
  • PlasticComb
  • HandsomeBeard
  • Pepper Whiskers Pro
  • Each Place
  • Virile Spot
  • Young Begetting Group
  • Powdered Hairdo Collective
  • SidedComb
  • Vertical Scavenge Group
  • Neat Byssus Co
  • Cut
  • Everyone Pro
  • Boys Collective
  • Duo Spot
  • The Fake
  • Thick Goatee Trading Co
  • The Scrubby Moustache
  • PatriarchalBeard
  • The Heavy Stubble
  • Light Face Fungus Pro
  • Wipe Place
  • Hair Scavenge Collective
  • The Silky Shave
  • Each Pro
  • Sweep Co
  • Hoary Stubble Group
  • Flaming
  • The Ideal
  • YearMale
  • Carved Clippers
  • DiracComb
  • Search Spot
  • Oldest Young Begetting
  • The Tall Young Begetting
  • Boys Co
  • Auburn Goat Spot
  • Unmarried
  • Wipe Co
  • Luxuriant Barbara
  • TawnyHair
  • Broken
  • Light Fuzz Group
  • Agents Trading Co
  • Immature Masculine
  • The Caucasian
  • The Abundant
  • Big Braids
  • Bristly Barbara
  • Each Spot
  • Inspect Pro
  • Auburn
  • Coarse Crinite
  • High Search Trading Co
  • Long Haircut
  • Insured Beard
  • Juvenile
  • The White
  • The Blue
  • Antheral Group
  • Barbara Place
  • Born
  • PowderedHair
  • Mature Manlike

Learn more about starting a men's grooming company:

Where to start?

-> How much does it cost to start a men's grooming company?
-> Pros and cons of a men's grooming company

Need inspiration?

-> Other men's grooming company success stories
-> Marketing ideas for a men's grooming company
-> Men's grooming company slogans

Other resources

-> Men's grooming company tips

Funny Men's Grooming Company Names

  • The Lovely
  • StiffBeard
  • The Year
  • Vandyke Spot
  • False Hair Co
  • The Yearold Male Person
  • The Back
  • Manful Place
  • Compared Beard
  • MatureMale
  • The Pronotal Sweep
  • Fair Vandyke Collective
  • Back Haircloth
  • Brown Body Hair
  • BleachedHair
  • Auburn Goat Spot
  • Fuzz Collective
  • Unkempt
  • The Scanty Stubble
  • The Adolescent
  • The Peaked Moustache
  • OnlyMale
  • Fine
  • Businessmen Pro
  • Bard Beard
  • Composite Crinicultural
  • White Staminate
  • The Fine
  • Barbara Group
  • FlaxenHair
  • BrownBeard
  • Celluloid Ransack Pro
  • The Blond Byssus
  • Pepper Whiskers Pro
  • Untidy Tomentum Trading Co
  • Clean Clothesbrush
  • Big Masculine
  • Prefer Hair
  • Haircut Spot
  • Back
  • Coxcomb Collective
  • The Grey
  • The Silken
  • ShortBeard
  • The Red
  • Here Hair
  • The Immense
  • Beautiful Inspect Place
  • Adolescent Phallic Place
  • Sword Beard
  • Toothed Scavenge Spot
  • Hoary Moustache Co
  • Blooded
  • Barred Beard
  • High Search Trading Co
  • Silken Hairline Pro
  • SingleMale
  • Handsome
  • PrettyHair
  • Plastic Inspect Trading Co
  • Senior
  • Hoary Face Fungus Spot
  • LovelyHair
  • White Hairline Trading Co
  • Long
  • Bristly Barber
  • HardComb
  • The Bristling
  • Young
  • The Tall
  • Wiry
  • Crew Co
  • Scruffy Byssus Place
  • Deferred Beard
  • Human
  • Duo Co
  • Fathers Place
  • Gendered Phallic Group
  • SpanishComb
  • Untidy Fuzz Place
  • Wet
  • Blue Barbe
  • The Light
  • Thick Fuzz Place
  • The Solitary
  • The Scanty
  • The Rough
  • Sweep Co
  • Manful Trading Co
  • Wooden
  • Beautiful
  • Thick Goatee Trading Co
  • Hairdo Spot
  • Tolerable Wipe
  • Crew Group
  • SleekHair
  • Brown Bore
  • Eldest Manly Trading Co
  • Blonde Barbara
  • Oldest Young Begetting
  • The Powdered Beard
  • The All Priapic
  • Stirred Beard
  • The Blonde
  • The Silvery

Cool men's grooming company name ideas

  • Single
  • Stubby Shave
  • Lone Manly Pro
  • Grown
  • Year Manly Place
  • Ample Goatee Pro
  • Boys Spot
  • Ideal Manly Place
  • Staminate Place
  • Hairbreadth Collective
  • Single Disentangle Pro
  • The Well
  • GreyBeard
  • BigBeard
  • Require Hair
  • Heavy
  • Agents Trading Co
  • Haircut Place
  • White
  • The Celluloid Ransack
  • LovelyHair
  • The Big Goat
  • Untrimmed
  • Pea Cockscomb Place
  • PronotalComb
  • The Abundant
  • Dudes Collective
  • Manful Trading Co
  • StiffBeard
  • JuvenileMale
  • Tail Coxcomb
  • Cavalier Hair
  • GrownMale
  • The Blue
  • The Thick Search
  • Celluloid
  • Adored Beard
  • Fathers Pro
  • Born
  • The Abundant Wig
  • Flaming Goatee Trading Co
  • The Soft
  • The Tall Young Begetting
  • The Healthy
  • FalseBeard
  • Normal Manlike Spot
  • Hoary Face Fungus Spot
  • Crew Trading Co
  • Female Manlike Trading Co
  • The Yearold Male Person
  • Bristly Braids
  • Agents Collective
  • BlueComb
  • Braided
  • Businessmen Co
  • Fuzz Trading Co
  • LateralComb
  • SpanishComb
  • Barred Beard
  • Attractive
  • PatriarchalBeard
  • Curry Clothesbrush
  • The Typical
  • Wipe Place
  • Stringy
  • Crew Pro
  • Shave Co
  • OrdinaryComb
  • The Disheveled
  • Composite Crest
  • Face Fungus Group
  • Inspect Spot
  • WetHair
  • Brown Boring
  • Gendered Phallic Group
  • Glossy
  • Beer Hair
  • Class Antheral Trading Co
  • Neat Goatee Co
  • Duo Spot
  • The Brown
  • The Greasy Beard
  • Lateral Inspect Trading Co
  • Gray Face Fungus Pro
  • Cord Beard
  • Long Haircloth
  • Wipe Pro
  • Luxuriant Beard Collective
  • The Golden Barbara
  • Haircloth Spot
  • Blue Barbe
  • Toothed Scavenge Spot
  • BroodComb
  • Celluloid Ransack Pro
  • Pale
  • Coarse Combis
  • The Noble Disentangle
  • Face Fungus Co
  • Beautiful Disentangle Collective
  • Genetic
  • Uncircumcised Young Begetting Place
  • SolitaryMale
  • Wiry Stubble
  • Heard Beard
  • YoungerMale

Unique men's grooming company name ideas

  • Human Staminate Trading Co
  • Ranking Manly Place
  • The Dominant
  • SilveryHair
  • Auburn Goat Spot
  • Carved
  • The Hot
  • Facial Hairstyle Place
  • The Large Coxcomb
  • PinkComb
  • SingleMale
  • Coarse Ransack Trading Co
  • Grey
  • The Frizzy Haircloth
  • The Circular
  • Duo Group
  • Galore Hair
  • Each Group
  • The Reddish
  • Beard Trading Co
  • Boys Pro
  • Hairdo Spot
  • Thick Goatee Trading Co
  • Phallic Co
  • Tolerable Wipe
  • BleachedHair
  • Damp
  • StubbyBeard
  • HoaryBeard
  • Everyone Group
  • TerritorialMale
  • FairHair
  • JewelledComb
  • QuickComb
  • Each Place
  • FineBeard
  • BeautifulComb
  • Class Phallic
  • All Trading Co
  • Male Person Pro
  • Clean Cockscomb
  • Celluloid Clothesbrush
  • Fine Scan
  • The Tawny Moustache
  • Toothed
  • Sweep Co
  • Everyone Place
  • Boys Collective
  • Blue Boring
  • Human Young Begetting Pro
  • Unkempt Tomentum Collective
  • The Shaped Shave
  • Drone
  • Nerd Beard
  • Career Hair
  • Young Begetting Group
  • BrightComb
  • Duo Place
  • Bernard Beard
  • The Slight
  • Composite Clothesbrush
  • Bristly Barber
  • Agents Place
  • The Thin
  • Hard Scavenge Collective
  • Lovely Hairstyle Trading Co
  • Coxcomb Collective
  • SmallComb
  • Stiff
  • Big Braids
  • Goat Collective
  • Dark
  • Steer Hair
  • Hoary Moustache Co
  • The Short Tomentum
  • Bristling
  • All Co
  • Golden Hairdo
  • Gold
  • The Sleek
  • Holotype Antheral Co
  • The Powerful Phallic
  • Finetoothed
  • StraightComb
  • Hairstyle Co
  • The Big
  • Juvenile
  • Disentangle Collective
  • The Bushy
  • Masculine Collective
  • CaucasianMale
  • Dudes Spot
  • Brood Scavenge Spot
  • The Fine
  • Older Male Person Group
  • HinduMale
  • Average Phallic Pro
  • The Plastic Scan
  • Matted Whiskers Trading Co
  • The Genetic
  • Thick Sweep Spot
  • Luxuriant Haircloth Place
  • Dudes Co
  • Crew Collective
  • The Powerful

Cute men's grooming company name ideas

  • Brown Bore
  • Virile Manly Trading Co
  • Coxcomb Trading Co
  • Comb Out Trading Co
  • Bristling Bore
  • All
  • The Ornamental Ransack
  • HolotypeMale
  • Sweep Group
  • Enormous
  • Wet Wipe
  • Skin Group
  • CleanComb
  • Untidy Tomentum Trading Co
  • Afford Beard
  • Defer Hair
  • Soft Barbara
  • NormalMale
  • Scan Spot
  • Thin Shave
  • Stirred Beard
  • The False
  • Coarse Byssus Place
  • Fathers Trading Co
  • Pretty Skin Pro
  • Haircut Trading Co
  • Businessmen Collective
  • The Scanty Stubble
  • Haircut Spot
  • Bushy
  • Hairline Place
  • Younger Young Begetting Trading Co
  • Tall Wipe
  • Word Beard
  • The Dishevelled Beard
  • Adolescent Phallic Place
  • Goat Trading Co
  • Wet
  • Powdered
  • Haircut Pro
  • The Scanty
  • Inspect Pro
  • Male Person Place
  • Blonde Beard Co
  • Scavenge Spot
  • Thin
  • Carved Comb Out
  • Fine Hairdo Pro
  • The Coarse
  • PeaComb
  • The Cut
  • Required Beard
  • Red
  • Bushy Balding
  • The Quick
  • Skin Trading Co
  • Mature Man
  • ResidentMale
  • Beautiful
  • The Straight Hairline
  • Antheral Place
  • Dishevelled
  • Dudes Pro
  • PrettyHair
  • Lovely Hairdo
  • Blond Braids
  • EnormousComb
  • Curly
  • Gold Hairline Group
  • The Brood
  • EyedMale
  • Long Haircut Trading Co
  • CarvedComb
  • DentalComb
  • Frizzy Skin
  • The Typical Phallic
  • Lone
  • Comb Out Collective
  • Human
  • Genetic Manlike Co
  • UnkemptBeard
  • The Largest
  • The Powdered Beard
  • Manly Place
  • The Year
  • Loose Fuzz
  • Immature
  • Bristly Barbara
  • Blooded
  • Face Fungus Trading Co
  • The Rough Hair
  • High Search Trading Co
  • Hair Trading Co
  • Bristling Braids
  • Blonde Barber
  • Long
  • Scavenge Trading Co
  • The Stubby
  • The Tall
  • The Immense
  • The Bodied Staminate
  • Immense
  • The Stringy Tomentum
  • Explore Hair
  • Human Priapic Group

Clever men's grooming company name ideas

  • FullBeard
  • Pepper Whiskers Pro
  • Boys Trading Co
  • Coarse Clippers
  • The Back
  • Bristly Blanket
  • Moustache Co
  • Double Ransack
  • Healthy Antheral Co
  • Bushy Moustache
  • SeparateMale
  • Sparse Byssus Collective
  • UntrimmedBeard
  • Hair Scavenge Collective
  • Flaming
  • Thick
  • Tail Ransack Trading Co
  • Agents Co
  • Class Priapic Place
  • SnowyBeard
  • Straight Haircut Pro
  • The Gray
  • The Class Virile
  • Agents Spot
  • GlossyHair
  • Unkempt Moustache Place
  • HandsomeBeard
  • The Average
  • Facial Beard
  • Tomentum Place
  • Patriarchal
  • Untidy Fuzz Place
  • The Huge Whiskers
  • The Adolescent Manly
  • The Female
  • Blonde Barbara
  • The Ordinary
  • SilkenHair
  • Shaggy
  • Manly Trading Co
  • Dominant Masculine
  • Stiff Vandyke Co
  • Board Beard
  • Blonde Barbe
  • Everyone Spot
  • Disentangle Spot
  • Clean Combis
  • The Stubbly
  • Each Collective
  • Duo Pro
  • Fathers Collective
  • Drone Ransack Spot
  • The Huge Vandyke
  • Wooden
  • Handled Search Spot
  • Mature Mens
  • Bristling Barbara
  • Bright Comb Out
  • Search Pro
  • Staminate Pro
  • Car Hair
  • Dudes Trading Co
  • Luxuriant Barbara
  • Barbara Place
  • Moustache Group
  • Golden Barbara Pro
  • The Rough
  • Spanish Scavenge
  • Neat Byssus Co
  • Everyone Collective
  • The Round Goat
  • The Old Manlike
  • GoldenComb
  • The Older Staminate
  • The Smooth
  • Skin Pro
  • Solitary Staminate
  • The Sparse
  • The Dark
  • AverageMale
  • DecorativeComb
  • Insured Beard
  • Clean Clothesbrush
  • Sword Beard
  • TawnyHair
  • Light Face Fungus Pro
  • Boys Co
  • The Born Antheral
  • Each Co
  • Eyed
  • Back Haircut Pro
  • The Matted Wig
  • CutHair
  • Carved Cockscomb
  • Vandyke Spot
  • AgedMale
  • RoughBeard
  • The Blond Byssus
  • The Virile Staminate
  • The Caucasian
  • Vandyke Place
  • Here Hair
  • Manful Spot
  • Dominant
  • Male Person Co

Best men's grooming company name ideas

  • The Fake
  • Unmarried
  • The Bristling
  • Normal Phallic Collective
  • Empty Scan Spot
  • Young Begetting Place
  • All Collective
  • Priapic Group
  • The Blooded Priapic
  • Grown Antheral
  • Composite Crinite
  • Handled Scavenge Trading Co
  • Huge Scavenge Co
  • CutBeard
  • The Tangled
  • PowderedHair
  • The Curly Wig
  • Wispy Hairstyle
  • Silky Haircut Trading Co
  • Full
  • WhiteHair
  • ShortBeard
  • Noble
  • Auburn
  • GrayBeard
  • YearMale
  • Light
  • All Place
  • Fair Vandyke Collective
  • Coarse Capillature
  • Single Comb Out Place
  • The Wiry Whiskers
  • DrawnComb
  • The Handsome
  • Prefer Hair
  • Handsome
  • False Hair Co
  • Whiskers Collective
  • BrownBeard
  • HugeComb
  • Powdered Hairdo Collective
  • Silvery
  • Frizzy Haircloth
  • Goatee Group
  • Each Pro
  • TangledBeard
  • Crew Group
  • Goat Place
  • Everyone Pro
  • The Mature
  • White Staminate
  • Thick Inspect Place
  • Bristling Barbe
  • The Shiny
  • Scan Co
  • CurryComb
  • Brown Body Hair
  • GoldHair
  • Fake
  • Obscure Hair
  • The Solitary
  • The Pronotal
  • Ear Hair
  • Circular Crest
  • Moustache Pro
  • The Virile Manlike
  • Hairstyle Collective
  • The Bristly
  • Drone Scan Collective
  • The Scrubby Moustache
  • The Auburn
  • ShortHair
  • SidedComb
  • The Uncircumcised Manlike
  • Tall Male Person Place
  • NeatBeard
  • Boys Group
  • Assured Beard
  • Untrimmed Goat Group
  • The Holotype Manly
  • Bleached Hairline Pro
  • Quick Cockscomb
  • TortoiseshellComb
  • The Silky Shave
  • The Adolescent
  • Snowy
  • Shiny Hairstyle
  • ThickHair
  • Dudes Place
  • Big Masculine
  • Old
  • Soft Barbara Group
  • Blooded Manly
  • Empty
  • Clean Crinite
  • Hairbreadth Pro
  • Search Spot
  • Manful Pro
  • BodiedMale
  • Day Vandyke Pro
  • False Fuzz Spot
  • White Hairline Trading Co
  • Deferred Beard
  • MatureMale
  • Sandy

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Men's Grooming Company:

Simple is always better

This means a few different things. Your men's grooming company name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your men's grooming company:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.