On Launching A Crowdfunding Campaign For Wood-Carved Globes
Hi, I’m Mark Jeffery, and I’m the founder of goodwoodglobes, making beautiful, tactile, wood-carved maps and globes.
Despite my background as a software developer, I’m doing everything we’re told not to do as founders: mine is a non-software, non-service, non-subscription product; it’s hard to validate, hard to scale, hard to grow; and it’s slow.
Nothing like a challenge!
I launched goodwoodglobes with a crowdfunding campaign in February 2019, raising $5,000 Canadian towards the wood-carving machine I needed. I’m still proud of the video I made for the campaign, which more than one person has told me brought them close to tears!
I’ve now delivered all the custom mountain maps I promised to cartographers, mountaineers and dendrophiles around the world, and I’m working towards fully three-dimensional wood-carved relief globes.
My revenue this year is $8,000 Canadian, which I hope to increase next year, once I’ve finished development and can focus on sales, marketing and distribution.