Business Idea

Start A Tech Blog

About

Starting a tech blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell tech blog, or selling tech blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a tech blog ➜

Key stats

market size
$400B
revenue (monthly)
$300
starting costs
$26.9K
gross margin
20%
avg product price
$5
time to build
6 months
growth
SEO
business model
Subscriptions
time investment
Full time

About

Starting a tech blog requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell tech blog, or selling tech blog online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a tech blog ➜

Key stats

market size
$400B
revenue (monthly)
$300
starting costs
$26.9K
gross margin
20%
avg product price
$5

 

time to build
6 months
growth
SEO
business model
Subscriptions
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $2,750
Other Expenses $0 $800
Total Startup Costs $7,466 $46,611

Successful Businesses

Business URL Rank
Riot Games riotgames.com #819
Wired wired.com #1,505
VentureBeat venturebeat.com #6,365
SteelSeries steelseries.com #9,067
Online Tech Tips online-tech-tips.com #9,135
CIO cio.com #10,630
Digital Inspiration labnol.org #11,428
ProBlogger problogger.com #13,953
SlashGear slashgear.com #14,324
TechEBlog techeblog.com #15,284
Michigan Technological University mtu.edu #17,104

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a tech blog can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Traffic to your website A tech blog gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet as a tech blog. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Cons Description
Longer Sales Process A tech blog can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your tech blog are typically around 20%, which can make it more challenging to incur new expenses and maintain profitability.
Time commitment With starting a tech blog, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Difficult to build trust with your customer With starting a tech blog, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business.
Complex maintenance Your tech blog will require a long-term investment due to the need for updates, bug fixes, and security vulnerabilities. It's important that you (or someone on your team) stays on top of this at all times.
Difficult to scale With a tech blog, it can be challenging to find ways to scale. Check out [this article](https://www.inc.com/jeff-bussgang/scaling-a-business-is-hard.html) that discusses scaling your business and the challenges that come with it.

Marketing Ideas

  • 1

    Affiliate program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.