8 Skincare Products Business Success Stories [2024]
Skincare is a widely expanding industry estimated to exceed $189 billion by 2025. The statistics show that the skincare business is an incredible opportunity for aspiring entrepreneurs in skincare.
If you have a passion for helping people look their best and want to start your own business, a skin care products business may be your opportunity.
While the industry is competitive, it also provides entrepreneurs who want to join the field with many opportunities. Determine the beauty business idea you want to launch, launch a digital presence, and develop a marketing strategy.
Here are some real life success stories of starting a skincare products business:
1. Beyond Botanicals ($3.6M/year)
Mark Maher, co-founder of Beyond Botanicals, had a background in sales and a passion for health and education. When a client asked if they could make CBD oil products, Mark dove into researching CBD's potential benefits and knew it was a product that could truly make a difference. Alongside his co-founder, Jake Firmender, they started their own CBD business, focusing on providing Private Label CBD services to other startups. Despite facing challenges in payment processing and advertising, they quickly gained traction in the industry and achieved impressive revenue growth, reaching over $3M in annual sales.
How much they make: $3.6M/year
How much did it cost to start: $7K
Current team size: 8
Beyond Botanicals, a CBD manufacturing company in the USA, focused on private label CBD, wholesale CBD, and retail CBD products, started with a $7,000 loan and rose to over $3M in annual revenue in just three years, largely due to good taste as a competitive advantage and traditional marketing approaches.
2. Dermabeam ($180K/year)
Takashi Yanagi, the founder of Dermabeam, came up with the idea after struggling with severe acne and eczema for years. Through his own healing journey and exploration of light therapy, he discovered the benefits and decided to create comfortable and user-friendly light therapy masks and panels. Since launching in September 2021, the company has generated $125,000 in sales and aims to become the largest light therapy company in the world.
How much they make: $180K/year
How much did it cost to start: $50K
Current team size: 1
Dermabeam's founder Takashi Yanagi went from being suicidal in 2019 to launching his light therapy mask business in 2021 to tackle the $100B skincare industry, achieving $35K in sales in the first year and $90K in the first half of 2022, and aiming to become the largest light therapy company in the world.
So... can you actually make money with a skincare products business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
3. Suchi's Handcrafted Skincare Products ($12K/year)
How much they make: $12K/year
Current team size: 2
This case study follows an entrepreneurial duo who have successfully grown a natural handmade soap business, selling around 500 soap bars per month primarily through Facebook and Instagram marketplaces.
4. Moxie Skincare ($38.2K/year)
How much they make: $38.2K/year
Current team size: 2
Moxie Skincare, founded by Elizabeth Rabena, offers specialized skincare treatments starting at $120 with a focus on DMK Enzyme Therapy and Home Prescriptives to improve skin health.
So... can you actually make money with a skincare products business?
Of course. There are millions to be made in this industry.
But how?
- Research real, profitable businesses and see exactly how much money they make.
- Study exactly what works, and what doesn’t.
- Take action, because now you have the roadmap.
Join Starter Story and build your next big thing:
5. KO-Pack ($1.8M/year)
Payton LaCivita, co-owner of KO-Pack, had a lifelong passion for entrepreneurship. After successfully launching his own brand and consulting for others, he saw an opportunity to disrupt the contract manufacturing and copacking industry. With a vision to provide fast and reliable services to e-commerce brands, Payton and his co-owners raised capital, built a state-of-the-art facility, and started attracting clients with their innovative product offerings and exceptional customer service. Since their launch in May 2020, KO-Pack has experienced impressive growth, adding new client partners weekly and averaging $150k in monthly revenue.
How much they make: $1.8M/year
How much did it cost to start: $1M
Current team size: 20
KO-Pack is a contract manufacturing and copacking company for men’s grooming, haircare, skincare, aroma therapy, and natural household products, growing at 40-60% YoY growth and averaging $150k per month.
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- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
- 4,818 founder case studies
- Access to our founder directory
- Live events, courses and recordings
- 8,628 business ideas
- $1M in software savings
