6 Online Marshmallow Business Success Stories [2024]

Pat Walls

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Updated: November 1st, 2023

Start An Online Marshmallow Business

Here are some real life success stories of starting a online marshmallow business:

1. XO Marshmallow ($1.3M/year)

Lindzi Shanks, co-founder of XO Marshmallow, started the business after her partner Kat Connor created homemade marshmallows as a gift and received overwhelming feedback. Realizing the potential, they decided to launch an online shop and later opened the world's first marshmallow café. They relied on customer feedback and suggestions to develop new flavors and products, using their culinary and branding expertise to create a successful lifestyle brand.

How much they make: $1.3M/year
How much did it cost to start: $200
Current team size: 7

How We Started A $1.5M/Year Gourmet Marshmallow Brand With $200

XO Marshmallow, the premier gourmet marshmallow company and home of the first marshmallow café, discusses how they became the leader in their market by creating a compelling lifestyle brand primarily through social media and organic traffic, leading them to do $1.5 million in sales last year with continued YoY growth ranging from 25-300%.

About

Lindzi started XO Marshmallow about 8 years ago

Revenue

Lindzi grew the business to $108K/month

Costs

It cost Lindzi $200 to start the business

Read this case study

Read by 3,362 founders

2. @businessline

BusinessLine India's leading website for business and financial news, BSE and NSE quotes, stock recommendations, market analysis and research, politics, gadgets & auto.

Where they're located: Maharashtra, India
Website traffic: 6.33M/month

Learn more about starting an online marshmallow business:

Where to start?

-> How much does it cost to start an online marshmallow business?
-> Pros and cons of an online marshmallow business

Need inspiration?

-> Examples of established online marshmallow business
-> Marketing ideas for an online marshmallow business

Other resources

4. ONLINE LOGOMAKER

The Real FREE Logo Maker | Start Now!

Website traffic: 110K/month

5. Internet Service Provider, Phone & Digital TV

Kinetic by Windstream, your local Internet Service Provider offering digital TV, high-speed Internet, and phone. Call 1-866-445-8084 for availability.

Where they're located: Hollywood, Kentucky, USA
Website traffic: 1.3M/month

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Starting An Online Marshmallow Business: Everything You Need To Know

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