Business Idea

Start An Online Golf Gear Store

About

Starting an online golf gear store requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell golf gear, or selling golf gear online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an online golf gear store ➜

Key stats

market size
$7.2B
revenue (monthly)
$1M
starting costs
$28.2K
gross margin
33%
avg product price
$2000
time to build
10 months
growth
Facebook Community
time investment
Side project
work from home?
Yes

About

Starting an online golf gear store requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell golf gear, or selling golf gear online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start an online golf gear store ➜

Key stats

market size
$7.2B
revenue (monthly)
$1M
starting costs
$28.2K
gross margin
33%
avg product price
$2000

 

time to build
10 months
growth
Facebook Community
time investment
Side project
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $0 $7,000
Employee & Freelancer Expenses $151 $352
Website Costs $223 $7,215
Business Formation Fees $5,600 $20,400
Equipment & Supply Expenses $66 $700
Inventory Expenses $350 $14,750
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $2,750
Total Startup Costs $6,552 $56,261

Successful Businesses

Business URL Rank
VW DriverGear drivergear.vw.com #12,014
Golf golf.com #18,738
ECCO us.ecco.com #24,607
Golf Galaxy golfgalaxy.com #27,345
tgw tgw.com #31,219
PGA TOUR Superstore pgatoursuperstore.com #31,476
Taylor Made taylormadegolf.com #33,505
Global Golf globalgolf.com #44,104
Rock Bottom Golf rockbottomgolf.com #47,114
INFINITE DISCS infinitediscs.com #47,188
Callaway Golf Company callawaygolf.com #48,120

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Traffic to your website A online golf gear store gives people a reason to visit your website and to keep coming back to you!
Meaningful business connections You never know who you will meet as a online golf gear store. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your product or service becomes indispensable to your customer.
Easy to encourage "impulse buy" In the online golf gear store, you have a much higher chance of encouraging your customers to buy on impulse - you can easily alter the price, placement, packaging, and promotional value to influence the decision of your buyer.
Cons Description
Longer Sales Process A online golf gear store can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your online golf gear store are typically around 33%, which can make it more challenging to incur new expenses and maintain profitability.
Taxes As a online golf gear store, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
Niche Market A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience.
You may need to charge sales tax If you are selling your products in various states, you may be required to charge sales tax. Although this may not impact your financials specifically, it can be a headache to create a process and procedure for this. To learn more about sales tax, check out [this article](https://www.thebalancesmb.com/do-i-need-to-collect-sales-taxes-in-my-state-398913)

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.