8 Online Fabric Store Success Stories [2024]

Pat Walls

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Updated: November 19th, 2023

Start An Online Fabric Store

Here are some real life success stories of starting a online fabric store:

1. The Fabric Loft ($120K/year)

Alanna Banks, owner of Fridays Off Fabric Shop, came up with the idea for her business after returning from maternity leave and realizing that she wanted to follow her dream of being her own boss. She bootstrapped the operation and launched an online fabric store, catering to the demand in Canada for cool modern fabrics at competitive shipping rates. Through strategic marketing, participation in trade shows, and building a strong email newsletter list, Banks was able to grow her business and launch a successful fabric subscription club.

How much they make: $120K/year
How much did it cost to start: $15K
Current team size: 2

Bootstrapping An Online Fabric Shop and Growing to $20K/mo

Fridays Off Fabric Shop increased revenue by over 600% by building a substantial email newsletter list, using Instagram and Facebook ads, pushing search engine optimization, and delivering killer customer service.

About

Chantelle started The Fabric Loft about 11 years ago

Revenue

Chantelle grew the business to $10K/month

Costs

It cost Chantelle $15000 to start the business

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2. Puppet Pelts ($120K/year)

Laurie Nickerson, co-owner of Puppet Pelts, came up with the idea after realizing the difficulty of dyeing fabric for puppets in small spaces. She launched a website on a whim, listed a few pieces of fleece on Etsy, and was surprised by the demand and success of her product. The business has grown organically through word of mouth within the puppet-building community.

How much they make: $120K/year
Current team size: 2

Growing To $9,000/month Selling Hard-To-Find Puppet Fabric

Puppet Pelts founder Laurie Nickerson explains how she started her company by filling a void in the market, grew it primarily organically through word of mouth to become a leader in puppet skin textile manufacturing, and is currently expanding her product line to include unique shags and colors.

About

Laurie started Puppet Pelts over 11 years ago

Revenue

Laurie grew the business to $10K/month

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Read by 6,536 founders

So... can you actually make money with a online fabric store?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

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Starting An Online Fabric Store: Everything You Need To Know

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5. Hobby Lobby

Hobby Lobby arts and crafts stores offer the best in project, party and home supplies. Visit us in person or online for a wide selection of products!

Where they're located: Indianapolis, Indiana, USA
Website traffic: 14.8M/month

So... can you actually make money with a online fabric store?

Of course. There are millions to be made in this industry.

But how?

Research real, profitable businesses and see exactly how much money they make.
Study exactly what works, and what doesn’t.
Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

7. Spotlight Australia

Spotlight is Australia largest supplier of fabric, craft, party, home interiors, curtains, blinds and more! Discover our Superstores or visit us online.

Where they're located: South Australia, Australia
Website traffic: 5.26M/month

8. Mood Fabrics

Shop fabrics online from Mood Fabrics, the largest online fabric store providing designers and sewers with the high-quality premium fabrics sold by the yard.

Where they're located: Manhattan Community Board 1, New York, USA
Website traffic: 1.1M/month