2 Law Enforcement Apparel Business Success Stories [2024]

Pat Walls

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Updated: December 1st, 2023

Start A Law Enforcement Apparel Business

Summary

Success Stories

Police officers need to keep their attire up-to-date to carry out their duties effectively.

This creates a stable demand for outfitters who can provide durable, comfortable, and American-made protective apparel.

To become an approved outfitter for recurring bulk orders, connect with police chiefs.

Once you have established a reputation for providing quality products that meet specifications and standards, your brand will become the go-to outfitter in the region.

You can further diversify your offerings by providing online ordering, embroidery, and adaptive designs for security teams across corporate, private, event, and civilian markets.

Providing outstanding fit and functionality will help you to build trust and loyalty among your customers.

Here are some real life success stories of starting a law enforcement apparel business:

1. 37413 Gear ($6K/year)

Corey Rust, the founder of 37413 Gear, was inspired to start his business after the passing of his friend and Portland Police Officer, Jack Blazer. Wanting to honor Jack's memory and support the law enforcement community, Corey created a brand that sells minimalist-designed t-shirts and accessories. With limited marketing efforts, the business has already seen some sales within its first week of launch.

How much they make: $6K/year
Current team size: 1

On Starting An Online Store To Raise Funds For The Law Enforcement Community

37413 Gear is a new online store that was created to honor a former Portland Police officer and to raise funds for the law enforcement community in partnership with the Thin Blue Line Foundation.

About

Corey started 37413 Gear about 4 years ago

Revenue

Corey grew the business to $500/month

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2. 37413 Gear

37413 clothing store with themed and graphic t-shirts, hats, sweatshirts, jackets stickers, accessories and more. Casual apparel made to order. 100% of profits go to police officers and their families in need.

How much they make: $6K/year
Where they're located: Troutdale, Oregon, USA
Current team size: 1