6 Knitting Business Success Stories [2023]

Updated: July 24th, 2023
Start A Knitting Business

The knitting business idea is all about creating handmade knit items such as scarves, sweaters, hats, and more. To start this business, you will need key tools and materials, including knitting needles, yarn, and patterns.

To operate this business successfully, you will need to have a good understanding of knitting techniques and be able to create high-quality items that appeal to your target audience. You should also have strong marketing and sales skills to attract and retain customers.

One way to grow your business could be by offering knitting classes or workshops to beginners interested in learning how to knit. The lessons and workshops can not only help you generate additional income, but they can also help to build a community of loyal customers.

To sell your handmade knit items, you could consider setting up an online store or participating in local craft fairs and markets. You could also consider partnering with local boutiques or retailers to sell your wholesale products.

Overall, the knitting business idea is a great way to tap into your creative side and create beautiful, handmade items that people will love. You can build a successful, fulfilling, and financially rewarding business with the right tools, skills, and marketing strategies.

Here are some real life success stories of starting a knitting business:

Learn more about starting a knitting business:

Where to start?

-> How much does it cost to start a knitting business?
-> Pros and cons of a knitting business

Need inspiration?

-> Examples of established knitting business

Other resources

-> Blog post ideas for a knitting business

3. Woolstock.eu ($6M/year)

Evgenia (from Riga, Latvia) started Woolstock.eu ago.

$500K / month
1 founders / 5 employees

Case Study

Hello! My name is Evgenia, and I am the founder of Woolstock . Our company is engaged in various types of yarns: for hand knitting, machine knitting, knitting accessories, and finished yarn products.

We stock Pure Wool Worsted and Kidsilk Haze, which are great for machine or hand knitting. Big Wool is a great alternative to bulky yarns that are less soft than Big Wool. It also comes in a nice array of colors.


4. Yarnspirations

Find all of your favorite yarn brands, including Bernat, Caron, and Red Heart, free crochet and knitting patterns, and supplies and education for all of your crafting projects at Yarnspirations

  • Website traffic: 1.83M/month
  • Business rank: #59.5K

Check out their full website ➜

5. Kniterate

  • Business rank: #503K

Check out their full website ➜

6. We Are Knitters

  • Estimated revenue: $1.98M/month
  • Business rank: #536K

Check out their full website ➜

Pat Walls,  Founder of Starter Story
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