Start An Internet Privacy App
About
Starting an internet privacy app requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell internet privacy app, or selling internet privacy app online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start an internet privacy app ➜
Key stats
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
| Office Space Expenses | $750 | $7,000 |
| Employee & Freelancer Expenses | $151 | $352 |
| Equipment & Supply Expenses | $500 | $5,000 |
| Website Costs | $303 | $7,215 |
| Business Formation Fees | $600 | $4,700 |
| App Creation Costs | $1,099 | $20,099 |
| Software Expenses | $162 | $3,094 |
| Advertising & Marketing Costs | $0 | $3,050 |
| Other Expenses | $0 | $800 |
| Total Startup Costs | $3,565 | $51,310 |
Case Studies
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
Mozilla | mozilla.org | #236 |
|
Descarga de Apps para Android | uptodown.com | #464 |
|
Clean & speed up your slow PC | ccleaner.com | #1,928 |
|
Hola Free VPN | hola.org | #4,614 |
|
AlternativeTo | alternativeto.net | #6,041 |
|
Last Pass - Password Manager & Vault App, Enterprise SSO & MFA | lastpass.com | #6,089 |
|
Avira | avira.com | #6,361 |
|
AppSheet | appsheet.com | #7,160 |
|
TELUS | telus.com | #7,928 |
|
OpenDNS | opendns.com | #8,315 |
|
Brave Browser | brave.com | #8,719 |
Pros & Cons
| Pros | Description |
|---|---|
| Flexibility | You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
| Ability to start your business from home | It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
| Scalable | With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
| Traffic to your website | A internet privacy app gives people a reason to visit your website and to keep coming back to you! |
| Meaningful business connections | You never know who you will meet as a internet privacy app. This could be the start of an incredible business opportunity! |
| High margins | The gross margins for your internet privacy app are typically around 65%, which is considerably high and allows you to grow your business and manage costs easily. |
| Cons | Description |
|---|---|
| Longer Sales Process | A internet privacy app can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers. |
| Security Issues | With any Saas business, data loss and security issues may arise throughout your process of building your product. It's critical that you understand exactly what you're responsible for and how to avoid potential issues down the road. |
| High employee turnover | In the internet privacy app, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment. |
| Taxes | As a internet privacy app, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it. |
| Stressful work | This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments. |
| High overhead expenses | With starting an internet privacy app, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below. |
Marketing Ideas
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1
Affiliate program
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
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2
Direct Sales
Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.
For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.
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3
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
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