Start A Health And Wellness Consulting Business - Business Ideas
Starting a health and wellness consulting business requires a great deal of effort, dedication, and most importantly passion.
If you're interested in how to sell health and wellness consulting, or selling health and wellness consulting online, you can use this page as a guide for everything you'll need to know.
Want to learn more? You can check out our full guide on how to start a health and wellness consulting business ➜
Key Stats
Startup Costs
| Min Startup Costs | Max Startup Costs | |
|---|---|---|
|
Office Space Expenses |
$0 |
$7,000 |
|
Employee & Freelancer Expenses |
$151 |
$352 |
|
Website Costs |
$223 |
$7,215 |
|
Business Formation Fees |
$5,600 |
$20,400 |
|
Equipment & Supply Expenses |
$63 |
$200 |
|
Software Expenses |
$162 |
$3,094 |
|
Advertising & Marketing Costs |
$0 |
$3,050 |
|
Training & Education Expenses |
$0 |
$1,000 |
|
Total Startup Costs |
$6,199 |
$42,311 |
Case Studies
•
$6K/mo
•
$3.6K/mo
•
$16K/mo
Successful Businesses
| Business | URL | Rank | |
|---|---|---|---|
|
|
hims |
forhims.com |
17,601 |
|
|
Technavio |
technavio.com |
33,679 |
|
|
Sentara Healthcare |
sentara.com |
79,244 |
|
|
Yoga Trade |
yogatrade.com |
134,960 |
|
|
Covid Clinic |
covidclinic.org |
137,167 |
|
|
Cabral Wellness |
stephencabral.com |
674,816 |
|
|
Virginia Beach Physical Therapy & Wellness |
vbptandwellness.com |
825,776 |
|
|
Noah St. John |
noahstjohn.com |
964,978 |
|
|
The Wellness Business Hub |
thewellnessbusinesshub.com |
1,083,142 |
|
|
Radial |
radialgroup.com |
1,664,129 |
|
|
Community Hospital Corporation |
communityhospitalcorp.com |
1,715,958 |
Pros & Cons
| Pros | Description |
|---|---|
|
Flexibility |
You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own. |
|
Ability to start your business from home |
It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning! |
|
Rewarding work |
Starting a health and wellness consulting business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about. |
|
Scalable |
With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers. |
|
Traffic to your website |
A health and wellness consulting business gives people a reason to visit your website and to keep coming back to you! |
|
Meaningful business connections |
You never know who you will meet as a health and wellness consulting business. This could be the start of an incredible business opportunity! |
| Cons | Description |
|---|---|
|
Niche Market |
A niche business is not necessarily a bad thing, in fact, it can be the key to your success. However, it can be more challenging and time consuming to find the perfect niche market and target audience. |
|
Work can be repetitive |
You may find creating the same product over and over repetitive and tiresome. One way of avoiding this is to diversify product lines and revenue streams - this will keep things interesting! |
|
Churn |
In this business, customers can cancel their membership or subscription for your services - which can make revenue forecasting challenging and unpredictable. It's important to focus on your churn rates and trends so that you can prevent this as much as possible. |
|
Time commitment |
With starting a health and wellness consulting business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business. |
|
Difficult to build trust with your customer |
With starting a health and wellness consulting business, there can be minimal face-to-face interaction, which means it can be a lot more difficult to establish trust with your customers. You'll need to go the extra mile with your customer to grab their attention and business. |
|
Impatient customers |
You may offer an engaging user experience for your customer, but customers expect a lot and may be impatient if they aren't pleased with your product or service. |
Marketing Ideas
-
1
Affiliate Program
Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.
Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.
The affiliate typically gets a unique link where clicks and conversions can be tracked.
-
2
Word of mouth
Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.
Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.
According to Nielsen, 92% of people trust recommendations from friends and family.
Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.
-
3
Social Media Advertising
Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.
According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.
Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.
Hey! 👋 I'm Pat Walls, the founder of Starter Story.
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