56% of drinkers have experienced a hangover! That's a lot of people dealing with headaches, nausea and general lethargy. The good news is that there is an entire industry devoted to curing hangovers.
Here are some real life success stories of starting a hangover cure product:
1. Flyby ($2.4M/year)
Eddie Huai (from New York, New York, USA) started Flyby over 5 years ago.
Hey guys! I’m Eddie and I’m the founder of Flyby. We’re a health & wellness startup focused on building supplements that’ll allow people to be the best versions of him or herself.
We launched in March 2017 and in approximately 10 months, hit $1M in sales. We are now doing close to $200K/mo in sales, in some of the top retail stores (Urban Outfitters, Anthropologie, American Eagle) and are on track to do $2.5M this year. And since the release of our new formulation, we’ve consistently generated over 40 percent in repeat purchase revenue.
2. Brine Brothers ($120K/year)
Harris Derner (from New York, New York, USA) started Brine Brothers over 5 years ago.
Hello, my name is Harris Derner and I am the co-founder of Brine Brothers, an All-Natural Premium Brine company. I started Brine Brothers in 2016 with my friend of 25+ years, Michael Belicose. Our current products are all-natural, drinkable pickle brines; ‘Darn Good Dill’ - the classic for pickle lovers and ‘Chili Cherry Fire’ - for those who like it hot. Pickle ‘brine’ (also referred to as pickle ‘juice’) is the liquid solution that transforms cucumbers into pickles.
3. Tomo Labs ($12K/year)
Margaret Morse (from New York, NY, USA) started Tomo Labs over 5 years ago.
My name is Margaret Morse and I studied Molecular, Cellular, and Developmental Biology at Yale University. I teamed up with Liam Mcclintock, a D1 athlete with experience and expertise in nutritional supplements, to develop Tomo (previously known as Mentis), a post-alcohol recovery supplement.
Our customers span all ages but primarily consist of those between the ages of 25 and 45. With limited marketing, we sold over $45,000 of our product in its first week on the market.
Hey! 👋I'm Pat Walls, the founder of Starter Story.
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