Business Idea

Start A Gym Bag Brand

About

Starting a gym bag brand requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell gym bag, or selling gym bag online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a gym bag brand ➜

Key stats

market size
$1B
starting costs
$31.6K
gross margin
30%
avg product price
$5
time to build
9 months
work from home?
Yes

About

Starting a gym bag brand requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell gym bag, or selling gym bag online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a gym bag brand ➜

Key stats

market size
$1B
starting costs
$31.6K
gross margin
30%

 

avg product price
$5
time to build
9 months
work from home?
Yes

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $35 $3,250
Employee & Freelancer Expenses $0 $5,500
Equipment & Supply Expenses $525 $5,500
Website Costs $232 $6,500
Business Formation Fees $600 $4,700
Retail Business Expenses $0 $16,150
Inventory Expenses $350 $14,750
Advertising & Marketing Costs $0 $2,300
Software Expenses $150 $2,420
Other Expenses $0 $300
Total Startup Costs $1,892 $61,370

Successful Businesses

Business URL Rank
Stella McCartney stellamccartney.com #5,957
Chloe chloe.com #16,695
Off White off---white.com #20,585
Life Time Healthy Way of Life lifetime.life #27,446
TITLE Boxing titleboxing.com #77,596
Head head.com #80,882
Combat Sports : Buy Venum Fight Gear & Fightwear venum.com #89,773
American Barbell americanbarbell.com #102,725
HYLETE hylete.com #103,351
Tiger Fitness tigerfitness.com #129,099
HAPP BRAND happbrand.com #146,417

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Meaningful business connections You never know who you will meet or get to work with for your gym bag brand. This could be the start of an incredible business opportunity!
High customer retention rates Once a customer invests in your product, they've invested their time and energy to utilize your product/service which is highly valuable to them. Typically, your gym bag brand becomes an integral piece of their every day lives.
Easy to encourage "impulse buy" In the gym bag brand, you have a much higher chance of encouraging your customers to buy on impulse - you can easily alter the price, placement, packaging, and promotional value to influence the decision of your buyer.
Control of workload With a gym bag brand, you get the unique ability to choose how little or how much you want to work. You also have the freedom to decide which projects you want to work on, and can turn down the ones that do not interest you.
Gain exposure and experience This career allows you to gain experience working for multiple different businesses - which will benefit your resume and also keep things interesting for you!
Cons Description
Motivation of employees If you plan to have a sales/content team on board, finding creative ways to motivate them can be a challenge. It's important that you're able to offer great incentives and a good work environment for your employees.
Longer Sales Process A gym bag brand can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Low margins The gross margins for your gym bag brand are typically around 30%, which can make it more challenging to incur new expenses and maintain profitability.
High employee turnover In the gym bag brand, employee turnover is often high, which can be quite costly and time consuming for your business. It's important to try and avoid this as much as possible by offering competitive pay, benefits, and a positive work environment.
Taxes As a gym bag brand, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.
High overhead expenses With starting a gym bag brand, there are overhead expenses that come with selling a physical product. You will want to make sure you strategically budget for these overhead costs. We discuss this more in the startup costs section below.

Marketing Ideas

  • 1

    Affiliate program

    An affiliate program is a way to reward people outside your organization to share your product.

  • 2

    Word of mouth

    The most tried and true way to grow a gym bag brand is through word of mouth - some entrepreneurs would say it's more important than all social media.

  • 3

    Advertising on social media

    Social media advertising is one of the leading ways to get the word out when it comes to gym bag brand.

    There are various different Social Media platforms available to you. Some may be more critical for your marketing efforts than others, however, it's important to have an understanding of what's out there and available to you.

    Learn more about advertising on social media ➜