7 Fitness Center Success Stories [2024]

Updated: November 1st, 2023
Start A Fitness Center

Are you interested in starting a business that revolves around health and body fitness? How about setting up a fitness center?

A fitness center business is a health, recreational, and social facility geared towards exercise and other physical activities. These centers serve people who may want to do workouts to get into shape and improve their overall health.

The health and fitness industry is one of the fastest-growing industries today. Some factors behind the sector’s popularity include a health-conscious population who want to avoid lifestyle-related illnesses, social media influence, and a shift towards better healthcare.

Starting a fitness center business can be a fun and profitable venture. If you plan to start the business, secure a good location, and equip your fitness center adequately. You may choose to operate entirely online or a hybrid model where you have the physical fitness center and the online one.

Here are some real life success stories of starting a fitness center:

1. BioFit ($240K/year)

John Zarbock, the CEO and Founder of BioFit, came up with the idea for his business after seeing a Facebook ad for an exercise machine that claimed to provide effective workouts in just 20 minutes a week. Initially skeptical, he decided to investigate further and ended up purchasing two of the machines. After experiencing a highly efficient full-body workout and recognizing the potential of these machines, Zarbock decided to start his own business centered around them.

How much they make: $240K/year
How much did it cost to start: $100K
Current team size: 3


I Built A $240K/Year Business While Deployed In Kuwait

BioFit is a fitness studio that offers safe and effective exercise through high-intensity training (HIT) methodology, using adaptive resistance exercise (ARX) machines that can achieve results in as little as 20 minutes a week, with an 80% closing ratio, over 70% client retention, 125 clients, and an average monthly revenue of $20k.

John started BioFit about 5 years ago
John grew the business to $20K/month
It cost John $100000 to start the business
Read by 2,655 founders

2. Camp Gladiator ($479M/year)

How much they make: $479M/year
Current team size: 1004


Ally Davidson, co-founder & co-CEO of Camp Gladiator

Camp Gladiator, founded in 2008, has seen exponential growth in 2020 and 2021, expanding faster than any other fitness fad, with over 1,000 elite Certified Personal Trainers and 100 devoted HQ teammates.

They started Camp Gladiator over 15 years ago
They grew the business to $39.9M/month
Read by 601 founders

Learn more about starting a fitness center:

Where to start?

-> How to start a fitness center?
-> How much does it cost to start a fitness center?
-> Pros and cons of a fitness center

Need inspiration?

-> Examples of established fitness center

Other resources

5. Camp Gladiator

We are a workout camp dedicated to transforming lives through dynamic, fun and challenging workouts led by amazing Trainers who inspire you to discover your best self.

How much they make:
Where they're located: Austin, Texas, USA
Current team size: 1004


6. Human Performance Centre

Where they're located: Miami, Florida, USA



Where they're located: Tejutepeque, Departamento de Cabañas, El Salvador