Business Idea

Start A Dog Training Business

About

Starting a dog training business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell dog training, or selling dog training online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a dog training business ➜

Key stats

market size
$10.7B
revenue (monthly)
$5K
starting costs
$28.7K
gross margin
20%
avg product price
$100
time to build
7 months
growth
Word of mouth
business model
Brick & Mortar
time investment
Side project

About

Starting a dog training business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell dog training, or selling dog training online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a dog training business ➜

Key stats

market size
$10.7B
revenue (monthly)
$5K
starting costs
$28.7K
gross margin
20%
avg product price
$100

 

time to build
7 months
growth
Word of mouth
business model
Brick & Mortar
time investment
Side project

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $151 $352
Website Costs $303 $7,215
Business Formation Fees $5,600 $20,400
Vehicle Expenses $2 $4
Retail Business Expenses $1,250 $4,500
Training & Education Expenses $0 $1,000
Software Expenses $162 $3,094
Advertising & Marketing Costs $0 $1,000
Other Expenses $0 $800
Specific Industry Expenses $0 $300

Successful Businesses

Business URL Rank
The Online Dog Trainer theonlinedogtrainer.com #101,820
Lion Country Supply lcsupply.com #274,258
CCPDT ccpdt.org #300,044
TrainPetDog trainpetdog.com #335,957
Cali K9® Dog Training calik9.com #369,696
SpiritDog Training spiritdogtraining.com #400,557
unknown phoenixdogtraining.com #422,678
Bark Busters barkbusters.com #439,240
The Dog Training Secret thedogtrainingsecret.com #441,164
CATCH Canine Trainers Academy catchdogtrainers.com #487,712
Sirius Dog Training siriuspup.com #498,239

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Rewarding work Starting a dog training business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
No overhead costs To get your dog training business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
Meaningful business connections You never know who you will meet as a dog training business. This could be the start of an incredible business opportunity!
Quick build time The average time it takes to build your product is quick - typically around 7 months. This will allow you to bring your product to market faster.
Cons Description
Crowded Space Competition is high when it comes to your dog training business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Low margins The gross margins for your dog training business are typically around 20%, which can make it more challenging to incur new expenses and maintain profitability.
Stressful work This line of work can be stressful for both you and your clients. This type of transaction is a significant financial decision for your client, so expectations are very high for you. Although this career path can be very rewarding, it also comes with its challenges and stressful moments.
Time commitment With starting a dog training business, all responsibilities and decisions are in your hands. Although this is not necessarily a negative thing, work life can take over at times. This can place a strain on friends and family and add to the pressure of launching a new business.
Work is not always glamorous With starting a dog training business, you may need to get your hands a little dirty. Although it may seem glamorous from the outside to start this business, the work can require a lot of physical activity and repetition.
The job can be demanding This is one of the major disadvantages starting a dog training business. It's important to understand that you may need to make yourself available on a 24/7 basis.

Marketing Ideas

  • 1

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.

    Learn more about social media advertising ➜