7 Clothing Blog Success Stories [2024]

Updated: November 19th, 2023
Start A Clothing Blog

Here are some real life success stories of starting a clothing blog:

1. The Kavalier ($72K/year)

Jon Shanahan came up with the idea for The Kavalier after realizing the need for guidance in the exploding online menswear brand space. Modeled after The Wirecutter, Jon started the YouTube channel in 2015 with the goal of delivering helpful, in-depth recommendations by category. With a subscriber count of 57k and revenue of $7,000 per month, Jon continues to grow steadily and redefine the modern context of being a gentleman in the menswear world.

How much they make: $72K/year
Current team size: 1

article

Starting A YouTube Channel And Blog Making $6,000/Month

The Kavalier started as a YouTube channel in 2015 delivering honest and approachable reviews on men's fashion brands, growing to 57k subscribers, 500 videos, and earning $7k per month in revenue, providing helpful, in-depth recommendations by category with a YouTube strategy focused on standing out and niching down.

About
Jon started The Kavalier over 9 years ago
Revenue
Jon grew the business to $6K/month
Read by 10,472 founders

2. PurseBlog

PurseBlog publishes daily editorial articles with handbag news, reviews and features the latest collections from coveted luxury and contemporary designers.

Website traffic: 2.07M/month

So... can you actually make money with a clothing blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now

4. Online Clothing Shopping

Website traffic: 560K/month

article

5. Makeupandbeauty.com

IMBB is the biggest makeup and beauty community in India covering makeup, fashion, skincare, hair, and weight loss.

Website traffic: 1.14M/month

So... can you actually make money with a clothing blog?

Of course. There are millions to be made in this industry.

But how?

  1. Research real, profitable businesses and see exactly how much money they make.
  2. Study exactly what works, and what doesn’t.
  3. Take action, because now you have the roadmap.

Join Starter Story and build your next big thing:

Start Now