Start A Brokerage Business - Business Ideas

Updated: September 15th, 2022
Start A Brokerage Business

Please note that the data provided in this article are estimates and may vary depending on various factors, and should not be considered as perfect or definitive.

A brokerage business is a middleman who connects buyers and sellers to complete a transaction for stock shares, bonds, options, and other financial instruments.

Brokers earn a commission or a one-off fee charged when the transaction has been completed.

To start a brokerage business, find a suitable niche and research the market. Depending on the niche, you might have to apply for the broker’s license.

Besides, some states require a professional qualification to allow one to start a brokerage company.

Starting a brokerage business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell business brokerage services, or selling business brokerage services online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a brokerage business ➜

Key Stats

market size
$1.2B
starting costs
$11.7K
gross margin
90%
avg product price
$12000
time to build
210 days

Startup Costs

Min Startup Costs Max Startup Costs

Office Space Expenses

$0

$7,000

Employee & Freelancer Expenses

$150

$250

Website Costs

$223

$7,015

Business Formation Fees

$600

$4,700

Software Expenses

$162

$2,894

Advertising & Marketing Costs

$0

$1,400

Total Startup Costs

$1,135

$23,259

Successful Businesses

Business URL Rank

Transworld Business Advisors

tworld.com

106,115

Quiet Light

quietlight.com

119,060

Sunbelt Network

sunbeltnetwork.com

124,833

Vested Business Brokers

vestedbb.com

176,143

Business Brokers Serving The Tri-State New York Area

eastcoaststores.com

179,673

Business Brokers

bbfmls.com

242,174

Murphy Business

murphybusiness.com

359,439

Business Benefits Group

bbgbroker.com

374,444

BizEx

bizex.net

391,510

Sunbelt Midwest

sunbeltmidwest.com

438,649

Woodbridge International

woodbridgegrp.com

486,789

Pros & Cons

Pros Description

Flexibility

You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.

Ability to start your business from home

It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!

Little startup costs required

The cost to start a brokerage business costs significantly less money than most businesses, ranging anywhere from 62 to 23,259.

Rewarding work

Starting a brokerage business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.

Scalable

With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.

No overhead costs

To get your brokerage business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!

Cons Description

Crowded Space

Competition is high when it comes to your brokerage business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.

Longer Sales Process

A brokerage business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.

Work can be inconsistent

As a brokerage business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.

Lack of benefits

With a brokerage business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.

Isolation

Often times, as a brokerage business, you typically work alone and do not have much face-to-face interaction with other team members.

Taxes

As a brokerage business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

    Learn more about affiliate program ➜

  • 2

    Direct Sales

    Direct sales strategy implies a direct contact between a seller and a consumer without the involvement of any third party. Direct selling is popular in sectors where sellers communicate with their clientele personally. The sales technique occurs at non-store locations which include at home, work, or online.

    For direct selling to succeed, hire a few (or many) salespeople to support the sales conversion process. It's critical that you assign them specific roles and responsibilities to nurture the client and provide excellent support.

    Learn more about direct sales ➜

  • 3

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

    Learn more about word of mouth ➜