Business Idea

Start A Craft Photography Business

About

Starting a craft photography business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell craft photography, or selling craft photography online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a craft photography business ➜

Key stats

market size
$10.9B
revenue (monthly)
$6.4K
starting costs
$15.8K
gross margin
93%
avg product price
$150
time to build
5 months
growth
Direct sales
business model
E-Commerce
time investment
Full time

About

Starting a craft photography business requires a great deal of effort, dedication, and most importantly passion.

If you're interested in how to sell craft photography, or selling craft photography online, you can use this page as a guide for everything you'll need to know.

Want to learn more? You can check out our full guide on how to start a craft photography business ➜

Key stats

market size
$10.9B
revenue (monthly)
$6.4K
starting costs
$15.8K
gross margin
93%
avg product price
$150

 

time to build
5 months
growth
Direct sales
business model
E-Commerce
time investment
Full time

Startup Costs

Min Startup Costs Max Startup Costs
Office Space Expenses $750 $7,000
Employee & Freelancer Expenses $150 $250
Equipment & Supply Expenses $500 $5,000
Website Costs $303 $7,015
Business Formation Fees $600 $4,700
Software Expenses $162 $2,894
Advertising & Marketing Costs $0 $1,400
Other Expenses $0 $800
Total Startup Costs $2,465 $29,059

Successful Businesses

Business URL Rank
LensCulture lensculture.com #121,062
Prints, Posters, Canvas & Framed Wall Art from Independent Artists at Imagekind imagekind.com #129,156
1x 1x.com #132,177
Art for Sale artspan.com #165,373
Buy Original Art Online, Contemporary Paintings & Sculptures, Emerging Artists absolutearts.com absolutearts.com #380,603
LUMAS lumas.com #400,734
San Francisco Bay Area Photographer: Headshots + Portraits eddie-hernandez.com #1,014,961
Jose Villa Fine Art Wedding Photography josevilla.com #1,362,814
Griffin Museum of Photography griffinmuseum.org #1,510,124
Kara Marie Studios karamariestudios.com #2,300,294
Cole Thompson Photography colethompsonphotography.com #2,612,766

Pros & Cons

Pros Description
Flexibility You can put as much time into the business as you'd like. If you like the work and have some initial experience, you can start small and manage all aspects of the business on your own.
Ability to start your business from home It's not necessary to have a physical storefront or office space to get your business started. You can do everything from the comfort of your own home, at least in the beginning!
Little startup costs required The cost to start a craft photography business costs significantly less money than most businesses, ranging anywhere from 2,465 to 29,059.
Rewarding work Starting a craft photography business can be really rewarding work. After all, you are solving an immediate issue for your customer and you're working on something you truly care about.
Scalable With businesses and processes changing daily, there will always be demand for new features, products and services for your business. Additionally, there are several different business models and pricing tiers you can implement that will allow you to reach all types of customers.
No overhead costs To get your craft photography business started, there are no costs associated with overhead, storage, packaging, etc. This will save you a lot of time and money!
Cons Description
Crowded Space Competition is high when it comes to your craft photography business, so it's important that you spend a good amount of time analyzing the market and understanding where the demand lies.
Longer Sales Process A craft photography business can be a big time and money investment for your customer, so it's important you plan and predict a longer conversion funnel and stay in communication with potential customers.
Work can be inconsistent As a craft photography business, the amount of work assigned to you and schedule tends to be more inconsistent, which may make your income less stable. It's important to set boundaries and budget accordingly based on the amount of work you plan to have.
Lack of benefits With a craft photography business, you are typically self-employed and responsible for finding your own insurance, which can be quite costly and time-consuming.
Isolation Often times, as a craft photography business, you typically work alone and do not have much face-to-face interaction with other team members.
Taxes As a craft photography business, you typically pay self-employment taxes which can be quite high. It's important to understand what you will be paying in taxes each year so you can determine if the work you're taking on is worth it.

Marketing Ideas

  • 1

    Affiliate Program

    Affiliate marketing is a great way to bring in a new revenue stream, especially when you don't sell products or services.

    Simply put, an affiliate program is an agreement where a business pays another business or influencer ("the affiliate") a commission for sending traffic and/or sales their way.

    The affiliate typically gets a unique link where clicks and conversions can be tracked.

  • 2

    Word of mouth

    Word of mouth is when a consumers reflects their interest in a company’s product or service in their daily dialogues.

    Therefore, word of mouth advertising is essentially a free advertising triggered by the customers experience.

    According to Nielsen, 92% of people trust recommendations from friends and family.

    Therefore, in today’s hyper-connected world, a single recommendation through a word of mouth can have a huge impact to your business.

  • 3

    Social Media Advertising

    Social media advertising is the use of social media platforms to connect with your audience with the objective to build your brand, increase sales, and drive website traffic.

    According to Oberlo, approximately 48% of the global population use social media, and the number is ever-growing.

    Therefore, social media allows brands access to cost-effective advertising by enabling them to interact with a large audience.