6 Ai Butler Business Success Stories [2023]

Hi, I’m Prof. Jed Macosko, and I have the privilege of telling the story of how AcademicInfluence.com got started. I serve as president and academic director under the capable leadership of our CEO, Wayne Downs, and alongside an incredible team that includes Prof. Robert Marks, Drs. Winston Ewert, Brian Carlson, and James Barham, and Dave Tomar, Jenn Finley, and Dan Edelen. Our website helps parents and students find colleges that are a good fit. But more importantly, we strive to connect learners to leaders, which is why a large portion of our site is devoted to highlighting the works and lives of influential people.

We launched the current version of our website in August 2020, and as of the time of this writing in August 2021, our traffic, as measured by SEMrush, has grown to over 100,000 organic search visits per month. We monetize by generating leads for universities and college consultants and by licensing our proprietary ranking algorithm to other sites.