1,000+ Catchy Discount Travel Website Names

1,000+ Catchy Discount Travel Website Names

So, you've come up with the perfect discount travel website idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your discount travel website stand out.

The name of your business will forever play a role in:

  • Your customers first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • If you're memorable or not

We've put together 400+ discount travel website ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your discount travel website.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Discount Travel Website Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of discount travel website name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Ideas

Catchy discount travel website name ideas

  • HeftyDiscount check availability
  • Educational Push Aside Collective check availability
  • Rebound Discount check availability
  • Educational Disregard check availability
  • The Tremendous Dismiss check availability
  • Slight Brush Off Trading Co check availability
  • Deep Deduction check availability
  • Professional Ignore check availability
  • PromptDiscount check availability
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  • HigherDiscount check availability
  • Considerable Discount Rate Co check availability
  • Big Discount Rate check availability
  • Announce Discount check availability
  • The Unearned check availability
  • The Wholesale Brush Aside check availability
  • Deep Discard check availability
  • Discount Rate Place check availability
  • The Heavy Rebate check availability
  • Brush Off Place check availability
  • Higher Push Aside Collective check availability
  • Extra Price Reduction check availability
  • The Standard Bank Discount check availability
  • The Regular check availability
  • Greater Push Aside check availability
  • Slight Brush Aside check availability
  • GreaterDiscount check availability
  • Background Discount check availability
  • Unearned Brush Aside check availability
  • Bank Discount Collective check availability
  • The Big check availability
  • The Single Rebate check availability
  • Large Push Aside Pro check availability
  • Flat Price Reduction Spot check availability
  • Discount Rate Trading Co check availability
  • Brush Aside Group check availability
  • Markdowns Discount check availability
  • Deep Downgrade check availability
  • Push Aside Spot check availability
  • Professional Dismiss Place check availability
  • Educational check availability
  • The Seasonal check availability
  • Less check availability
  • The Special Ignore check availability
  • Steep Rebate check availability
  • Extra Brush Off Trading Co check availability
  • Deduction Trading Co check availability
  • Reasonable Rebate Collective check availability
  • Deep Dismiss check availability
  • Without Discount check availability
  • The Sizable check availability
  • Sizable Price Reduction check availability
  • Enormous Discount Rate Co check availability
  • Unearned check availability
  • CommercialDiscount check availability
  • Bank Discount Co check availability
  • Inbound Discount check availability
  • Largest Dismiss Collective check availability
  • Seasonal Price Reduction check availability
  • The Usual check availability
  • Forward check availability
  • Standard Dismiss Spot check availability
  • Functional check availability
  • Disregard Group check availability
  • Additional check availability
  • The Ruinous check availability
  • Ruinous Discount Rate Collective check availability
  • Due check availability
  • AppropriateDiscount check availability

Creative discount travel website name ideas

  • The Single check availability
  • The Minimum check availability
  • Amounts Discount check availability
  • Due Drawback check availability
  • The Senior check availability
  • TimeDiscount check availability
  • Dismiss Pro check availability
  • ForwardDiscount check availability
  • The Flat Price Reduction check availability
  • Ruinous Push Aside Pro check availability
  • Prompt Push Aside check availability
  • Brush Aside Trading Co check availability
  • NetDiscount check availability
  • The Due Ignore check availability
  • Reasonable Price Reduction Trading Co check availability
  • ReasonableDiscount check availability
  • MinimumDiscount check availability
  • Customary Disregard Spot check availability
  • The Average check availability
  • Deduction Co check availability
  • The Cent check availability
  • MaximumDiscount check availability
  • The Unearned Push Aside check availability
  • Additional Rebate Place check availability
  • ProfessionalDiscount check availability
  • SlightDiscount check availability
  • Minimum check availability
  • Greater Discount Rate Pro check availability
  • Seasonal Disregard Place check availability
  • Cumulative Bank Discount Pro check availability
  • Commercial Push Aside Group check availability
  • Extra Deduction check availability
  • Enormous Brush Aside Spot check availability
  • Reasonable Ignore Co check availability
  • Senior Rebate Spot check availability
  • Tremendous Brush Aside Trading Co check availability
  • The Functional check availability
  • Brush Off Group check availability
  • Brush Off Spot check availability
  • Ignore Pro check availability
  • Wholesale Dismiss Collective check availability
  • Deduction Group check availability
  • Surround Discount check availability
  • Unwound Discount check availability
  • The Flat check availability
  • Cumulative check availability
  • Customary Dismiss Pro check availability
  • Rebate Pro check availability
  • The Cumulative check availability
  • The Special check availability
  • Bag out Discount check availability
  • The Fixed check availability
  • Usual Dismiss Place check availability
  • Extra Ignore check availability
  • Seasonal check availability
  • LargestDiscount check availability
  • SpecialDiscount check availability
  • Single Dismiss Pro check availability
  • Total Price Reduction check availability
  • The Further Deduction check availability
  • Slight Rebate Place check availability
  • Commercial Disregard Group check availability
  • HeavyDiscount check availability
  • The Customary check availability
  • Unamortized Push Aside Co check availability
  • Forward Brush Aside check availability
  • Slight Discount Rate Place check availability
  • Rebate Spot check availability
  • The True check availability

Fun discount travel website name ideas

  • The Unamortized Brush Aside check availability
  • Average Bank Discount check availability
  • Rebate Trading Co check availability
  • Time Bank Discount check availability
  • Dismiss Group check availability
  • The Less check availability
  • Single Disregard Pro check availability
  • Seasonal Discount Rate Place check availability
  • Seasonal Price Reduction Group check availability
  • The Deep check availability
  • Flat Price Reduction Trading Co check availability
  • Modest check availability
  • Wholesale Brush Aside Place check availability
  • Professional Brush Aside check availability
  • The Considerable Dismiss check availability
  • UnearnedDiscount check availability
  • The Slight Discount Rate check availability
  • Rebate Place check availability
  • The Educational check availability
  • LargerDiscount check availability
  • Deep check availability
  • SingleDiscount check availability
  • Average Discount Rate check availability
  • Steep Discount Rate Group check availability
  • Flat Brush Aside Co check availability
  • Deduction Pro check availability
  • Deep Drawback check availability
  • The Seasonal Ignore check availability
  • Backing out Discount check availability
  • Push Aside Co check availability
  • Mark down Discount check availability
  • Discount Rate Collective check availability
  • Deep Decrease check availability
  • Customary Price Reduction Co check availability
  • The Forward check availability
  • Ruinous Brush Aside Pro check availability
  • Further Push Aside Pro check availability
  • Time Price Reduction Group check availability
  • The Usual Push Aside check availability
  • FurtherDiscount check availability
  • Extra Discount Rate Place check availability
  • The Unamortized check availability
  • Due Discount Rate check availability
  • Discount Rate Co check availability
  • The Deep Brush Off check availability
  • Small Disregard check availability
  • Original Push Aside Trading Co check availability
  • Ruinous Ignore check availability
  • Price Reduction Spot check availability
  • Larger check availability
  • SeniorDiscount check availability
  • GenerousDiscount check availability
  • Push Aside Place check availability
  • Dismiss Trading Co check availability
  • Net check availability
  • The Unamortized Bank Discount check availability
  • FlatDiscount check availability
  • The Heavy Brush Aside check availability
  • Usual Brush Off Group check availability
  • Disregard Spot check availability
  • SteepDiscount check availability
  • Brush Off Trading Co check availability
  • The Regular Price Reduction check availability
  • Disregard Place check availability
  • Original Dismiss Pro check availability
  • Modest Disregard check availability
  • The Further Discount Rate check availability
  • The Unearned Bank Discount check availability
  • Significant Dismiss Trading Co check availability

Cool discount travel website name ideas

  • Seasonal Discount Rate check availability
  • Due Decrease check availability
  • Brush Aside Collective check availability
  • The Flat Brush Aside check availability
  • Hefty Dismiss Pro check availability
  • Larger Bank Discount Trading Co check availability
  • Usual Rebate check availability
  • Unamortized check availability
  • Cumulative Push Aside Place check availability
  • Deep Deduct check availability
  • Generous Deduction check availability
  • The Total check availability
  • SmallDiscount check availability
  • Professional Brush Aside Collective check availability
  • FunctionalDiscount check availability
  • Deep Rebate check availability
  • CentDiscount check availability
  • Appropriate check availability
  • Dismiss Spot check availability
  • Considerable Dismiss check availability
  • Net Ignore Place check availability
  • Wholesale Push Aside Place check availability
  • Equivalent check availability
  • Pronounce Discount check availability
  • Brush Aside Co check availability
  • Corresponding check availability
  • LargeDiscount check availability
  • Flat Rebate check availability
  • The Steep Brush Off check availability
  • Professional check availability
  • Sizable Deduction Group check availability
  • Spin out Discount check availability
  • Educational Discount Rate Pro check availability
  • Settle down Discount check availability
  • The Enormous check availability
  • CustomaryDiscount check availability
  • Tremendous Bank Discount Group check availability
  • The Corresponding check availability
  • The Forward Deduction check availability
  • Slight Brush Off Co check availability
  • The Unearned Brush Off check availability
  • Professional Ignore Trading Co check availability
  • The Largest Disregard check availability
  • Special check availability
  • Prompt Disregard Co check availability
  • Tremendous Brush Off Place check availability
  • The Enormous Rebate check availability
  • The Standard Discount Rate check availability
  • Due Rebate check availability
  • Less Deduction check availability
  • Prompt check availability
  • Cumulative Price Reduction Collective check availability
  • Steep Brush Off check availability
  • Steep Brush Aside check availability
  • RegularDiscount check availability
  • Big Discount Rate Collective check availability
  • Deduction Collective check availability
  • Minimum Price Reduction Spot check availability
  • The Small Price Reduction check availability
  • The Significant Brush Aside check availability
  • UsualDiscount check availability
  • Heavy Bank Discount check availability
  • Push Aside Collective check availability
  • The Significant Disregard check availability
  • The Small Dismiss check availability
  • Marked down Discount check availability
  • Steep Ignore check availability
  • AnnualDiscount check availability
  • Flat check availability

Unique discount travel website name ideas

  • Original Discount Rate Group check availability
  • The Significant Rebate check availability
  • Time Brush Aside Group check availability
  • ExtraDiscount check availability
  • Original check availability
  • Greater check availability
  • Additional Brush Off check availability
  • Considerable Bank Discount Trading Co check availability
  • Regular Rebate Place check availability
  • Time check availability
  • Eastbound Discount check availability
  • Annual Discount Rate check availability
  • Due Dismiss check availability
  • Largest check availability
  • The Time check availability
  • Commercial Dismiss Group check availability
  • Less Ignore Spot check availability
  • Discount Rate Group check availability
  • Deduction Place check availability
  • Brush Off Pro check availability
  • Smaller check availability
  • Commercial Price Reduction Spot check availability
  • The Commercial check availability
  • Additional Discount Rate check availability
  • Net Brush Aside check availability
  • The Additional Disregard check availability
  • Higher Ignore Co check availability
  • Customary check availability
  • Unamortized Ignore Pro check availability
  • StandardDiscount check availability
  • The Heavy check availability
  • AdditionalDiscount check availability
  • Hefty check availability
  • Due Deduct check availability
  • Prompt Push Aside Trading Co check availability
  • Ignore Group check availability
  • Price Reduction Place check availability
  • The Enormous Deduction check availability
  • Disregard Co check availability
  • Around Discount check availability
  • Less Deduction Place check availability
  • Impound Discount check availability
  • Further Bank Discount check availability
  • Regular Discount Rate Trading Co check availability
  • Small check availability
  • Due Discredit check availability
  • RuinousDiscount check availability
  • Small Push Aside Collective check availability
  • The Cent Price Reduction check availability
  • Further Discount Rate Group check availability
  • The Net check availability
  • Discount Rate Pro check availability
  • CorrespondingDiscount check availability
  • Larger Brush Aside check availability
  • Senior Deduction check availability
  • Smaller Brush Aside check availability
  • Price Reduction Group check availability
  • Brush Aside Spot check availability
  • Fixed check availability
  • Ignore Place check availability
  • The Modest check availability
  • Ruinous check availability
  • Due Disc check availability
  • Big check availability
  • Special Dismiss Trading Co check availability
  • Forward Price Reduction Pro check availability
  • Rebate Group check availability
  • The Considerable Ignore check availability
  • Single Ignore Pro check availability

Cute discount travel website name ideas

  • The Sizable Ignore check availability
  • Heavy check availability
  • Large Deduction Collective check availability
  • Substantial Brush Off check availability
  • Unearned Disregard Pro check availability
  • Slight check availability
  • The Appropriate Rebate check availability
  • The Extra Rebate check availability
  • Total Disregard check availability
  • The Senior Rebate check availability
  • Forward Disregard Spot check availability
  • EducationalDiscount check availability
  • SeasonalDiscount check availability
  • Additional Rebate Pro check availability
  • Annual check availability
  • The Steep check availability
  • Due Discount Rate Co check availability
  • The Greater check availability
  • The Smaller check availability
  • Maximum check availability
  • Due Disregard check availability
  • True Brush Aside Co check availability
  • The Equivalent check availability
  • EquivalentDiscount check availability
  • The Reasonable Rebate check availability
  • Fixed Ignore check availability
  • Forward Ignore Place check availability
  • Due Discard check availability
  • Educational Rebate Group check availability
  • Significant check availability
  • Greater Rebate Pro check availability
  • Astound Discount check availability
  • Prompt Rebate Pro check availability
  • The Special Deduction check availability
  • Smaller Discount Rate Co check availability
  • Markdown Discount check availability
  • Considerable Dismiss Trading Co check availability
  • Touchdowns Discount check availability
  • Due Downgrade check availability
  • Smaller Ignore Place check availability
  • Retail Disregard Pro check availability
  • Unearned Ignore check availability
  • Generous check availability
  • TotalDiscount check availability
  • Cumulative Ignore Co check availability
  • Appropriate Brush Aside check availability
  • The Retail check availability
  • ModestDiscount check availability
  • Deep Disregard check availability
  • Deep Discount Rate check availability
  • Retail check availability
  • Ruinous Bank Discount Spot check availability
  • Sizable Brush Off Place check availability
  • Flat Discount Rate check availability
  • The Professional Deduction check availability
  • Seasonal Brush Off Trading Co check availability
  • The Higher check availability
  • Senior check availability
  • The Original check availability
  • Smaller Push Aside Group check availability
  • TrueDiscount check availability
  • Special Bank Discount Place check availability
  • Professional Bank Discount Pro check availability
  • Huge check availability
  • Tremendous check availability
  • Bank Discount Spot check availability
  • Rebate Collective check availability
  • The Appropriate check availability
  • Higher check availability

Clever discount travel website name ideas

  • CumulativeDiscount check availability
  • The Average Disregard check availability
  • The Standard check availability
  • Big Price Reduction Pro check availability
  • Further check availability
  • The Substantial check availability
  • FixedDiscount check availability
  • Huge Dismiss Spot check availability
  • Ignore Trading Co check availability
  • Customary Price Reduction Trading Co check availability
  • Push Aside Pro check availability
  • The Wholesale check availability
  • Net Deduction Trading Co check availability
  • Discount Rate Spot check availability
  • Bank Discount Place check availability
  • Steep check availability
  • Dismiss Collective check availability
  • Commercial check availability
  • The Generous check availability
  • The Greater Bank Discount check availability
  • Small Brush Aside Pro check availability
  • Enormous check availability
  • Greater Ignore Co check availability
  • Deep Discredit check availability
  • The Fixed Brush Aside check availability
  • Regular Deduction check availability
  • Annual Dismiss Co check availability
  • Retail Rebate Trading Co check availability
  • Equivalent Brush Off check availability
  • Fixed Price Reduction Place check availability
  • Extra check availability
  • The Customary Deduction check availability
  • Steep Deduction Spot check availability
  • Educational Bank Discount Co check availability
  • The Higher Price Reduction check availability
  • Downtown Discount check availability
  • Price Reduction Co check availability
  • The Larger check availability
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  • Checkout Discount check availability
  • Higher Discount Rate check availability
  • The Additional check availability
  • Brush Aside Pro check availability
  • Small Discount Rate Group check availability
  • Large check availability
  • SmallerDiscount check availability
  • Bank Discount Trading Co check availability
  • Disregard Trading Co check availability
  • UnamortizedDiscount check availability
  • Total Dismiss check availability
  • Additional Dismiss check availability
  • TremendousDiscount check availability
  • The Seasonal Push Aside check availability
  • Further Brush Off Place check availability
  • Functional Brush Aside check availability
  • Corresponding Ignore Pro check availability
  • Annual Dismiss check availability
  • Discounts Discount check availability
  • Ruinous Ignore Place check availability
  • EnormousDiscount check availability
  • WholesaleDiscount check availability
  • The Annual check availability
  • Further Brush Aside Pro check availability
  • Sizable check availability
  • Total check availability
  • The Due check availability
  • Count out Discount check availability
  • The Prompt check availability
  • Ruinous Discount Rate Co check availability

Best discount travel website name ideas

  • Huge Disregard Place check availability
  • True check availability
  • Larger Push Aside check availability
  • Enormous Brush Aside check availability
  • Deep Disc check availability
  • Reasonable check availability
  • SizableDiscount check availability
  • Larger Disregard check availability
  • Reasonable Dismiss Place check availability
  • Disregard Pro check availability
  • Leaked out Discount check availability
  • Smaller Ignore check availability
  • Brush Off Co check availability
  • The Sizable Deduction check availability
  • Push Aside Group check availability
  • Dismiss Co check availability
  • Usual check availability
  • About Discount check availability
  • Price Reduction Pro check availability
  • Annual Bank Discount Group check availability
  • Reasonable Ignore Collective check availability
  • Extra Deduction Group check availability
  • Usual Brush Aside Pro check availability
  • Ignore Spot check availability
  • Largest Price Reduction check availability
  • Standard check availability
  • Steep Push Aside Spot check availability
  • Regular check availability
  • SubstantialDiscount check availability
  • The Large check availability
  • Maximum Discount Rate check availability
  • Wholesale Deduction Trading Co check availability
  • The Heavy Push Aside check availability
  • Ignore Co check availability
  • Deep Bank Discount check availability
  • Deduction Spot check availability
  • Check out Discount check availability
  • Forward Deduction check availability
  • The Further check availability
  • Standard Discount Rate check availability
  • Educational Bank Discount Spot check availability
  • Hefty Ignore check availability
  • Wholesale Push Aside Co check availability
  • Forward Brush Aside Trading Co check availability
  • The Seasonal Price Reduction check availability
  • Average check availability
  • Higher Deduction check availability
  • The Extra check availability
  • HugeDiscount check availability
  • Announced Discount check availability
  • Bank Discount Group check availability
  • Steep Push Aside Trading Co check availability
  • Greater Rebate Place check availability
  • Price Reduction Trading Co check availability
  • Deep Price Reduction check availability
  • Senior Disregard Pro check availability
  • The Generous Push Aside check availability
  • Ignore Collective check availability
  • The Equivalent Rebate check availability
  • The Wholesale Disregard check availability
  • The Tremendous check availability
  • The Significant Deduction check availability
  • Fixed Rebate Spot check availability
  • Substantial Rebate check availability
  • Due Deduction check availability
  • The Higher Brush Off check availability
  • Dismiss Place check availability
  • The Professional check availability
  • RetailDiscount check availability

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Discount Travel Website:

Simple is always better

This means a few different things. Your discount travel website name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your discount travel website:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!
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